Expanding Canadian Businesses: Strategies for Success in Europe and the Middle East

Location: Online.

Join us for an insightful webinar on “Expanding Canadian Businesses: Strategies for Success in Europe and the Middle East.” We’re pleased to host industry experts who bring a wealth of knowledge in international business. Whether you’re exploring new markets or already have international aspirations, this webinar is for businesses seeking to thrive on the global stage.

This webinar will discuss:

• Practical advice and key considerations for Canadian businesses looking to expand their operations across the Atlantic
• Opportunities and challenges for Canadian businesses in the Middle Eastern market

Our first speaker will delve into the nuances of entering the European market, offering practical advice and key considerations for Canadian businesses looking to expand their operations across the Atlantic. From presenting a macroeconomic picture to understanding cultural differences, this session promises invaluable insights to help you chart your path to success in Europe.

Next, our second speaker will shed light on opportunities and challenges for Canadian businesses in the dynamic Middle Eastern market. With its rapidly growing economies and diverse consumer base, the Middle East presents unique prospects for expansion. Our speaker will share strategies for market entry, partnership development, and cultural adaptation, empowering you to capitalize on the region’s vast potential.