{"id":9649,"date":"2026-11-02T13:10:35","date_gmt":"2026-11-02T18:10:35","guid":{"rendered":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?post_type=tribe_events&#038;p=9649"},"modified":"2026-11-02T13:11:06","modified_gmt":"2026-11-02T18:11:06","slug":"strengthen-your-brand-through-collaborations","status":"publish","type":"tribe_events","link":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/strengthen-your-brand-through-collaborations\/","title":{"rendered":"Strengthen Your Brand Through Collaborations"},"content":{"rendered":"<div  class=\"tribe-events-schedule tribe-clearfix\" >\n\t<p class=\"tribe-events-schedule__datetime\">\n\t\t<span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n\t\t\tNovember 20\t\t<\/span>\n\n\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--date\">\n\t\t\t\t @ \t\t\t<\/span>\n\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--start\">\n\t\t\t\t9:30 am\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--time\">\n\t\t\t\t\t &#8211; \t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n\t\t\t\t\t10:30 am\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Location:<\/strong> Online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Partnerships can do more than boost visibility, they build can real brand equity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Partnerships can do more than boost visibility, they build can real brand equity. This session covers how to evaluate collaborators, structure partnerships that actually work, and confidently hire influencers and content creators. You\u2019ll walk away knowing how to approach collaborations strategically instead of opportunistically.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About the Presenter: Brent Colmer<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>As a seasoned marketing professional with extensive experience, Brent specializes in social and influencer marketing and excels at developing digital strategies that surpass their goals. He offers consulting, coaching, and marketing services through his company, creator services. Utilizing a blend of owned (website, email, social media), earned (digital PR, content marketing, influencer), and paid (programmatic display, video, native advertising, search) media, he leverages insights and analytical data to showcase the impact of a well crafted marketing strategy.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Through his experience as an Account Director, Brent has consistently cultivated and maintained meaningful client relationships, earning a reputation for exceeding expectations and delivering impressive results. His background also includes significant experience in the music industry, specifically in festival and event management, as well as in e-commerce where he served as a brand manager for a large, pop culture, themed subscription box service. Brent\u2019s journey as a content creator began in his preteen years, evolving into a successful career as a blogger and social media influencer. Through his brand, \u201cboywhoblogs\u201d, he has collaborated with companies such as Marriott, Flair Airlines, Sport Chek, Home Hardware, Toronto Pearson Airport, Specsavers, Foodland Ontario, and several small businesses and tourism organizations.<\/em><\/p>\n\n\n<div  class=\"tribe-block tribe-block__event-website\" >\n\t<a\n\t\thref=\"https:\/\/www.eventbrite.ca\/e\/strengthen-your-brand-through-collaborations-tickets-2001599701589\"\n\t\ttarget=\"_self\"\n\t\t\t>\n\t\tRegister Now\t<\/a>\n<\/div>\n\n\n\t<div  class=\"tribe-block tribe-block__events-link\" >\n\t\t<div class=\"tribe-events tribe-common\">\n\t\t\t<div class=\"tribe-events-c-subscribe-dropdown__container\">\n\t\t\t\t<div class=\"tribe-events-c-subscribe-dropdown\">\n\t\t\t\t\t<div class=\"tribe-common-c-btn-border tribe-events-c-subscribe-dropdown__button\">\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--cal-export tribe-events-c-subscribe-dropdown__export-icon\" 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tribe-events-c-subscribe-dropdown__list-item--gcal\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.google.com\/calendar\/event?action=TEMPLATE&#038;dates=20261120T093000\/20261120T103000&#038;text=Strengthen%20Your%20Brand%20Through%20Collaborations&#038;details=%3Cp%3E%3Cstrong%3ELocation%3A%3C%2Fstrong%3E+Online.%3C%2Fp%3E+%3Cp%3EPartnerships+can+do+more+than+boost+visibility%2C+they+build+can+real+brand+equity.%3C%2Fp%3E+%3Cp%3EPartnerships+can+do+more+than+boost+visibility%2C+they+build+can+real+brand+equity.+This+session+covers+how+to+evaluate+collaborators%2C+structure+partnerships+that+actually+work%2C+and+confidently+hire+influencers+and+content+creators.+You%E2%80%99ll+walk+away+knowing+how+to+approach+collaborations+strategically+instead+of+opportunistically.%3C%2Fp%3E+%3Cp%3E%3Cstrong%3EAbout+the+Presenter%3A+Brent+Colmer%3C%2Fstrong%3E%3C%2Fp%3E+%3Cp%3E%3Cem%3EAs+a+seasoned+marketing+professional+with+extensive+experience%2C+Brent+specializes+in+social+and+influencer+marketing+and+excels+at+developing+digital+strategies+that+surpass+their+goals.+He+offers+consulting%2C+coaching%2C+and+marketing+services+through+his+company%2C+creator+services.+Utilizing+a+blend+of+owned+%28website%2C+email%2C+social+media%29%2C+earned+%28digital+PR%2C+content+marketing%2C+influencer%29%2C+and+paid+%28programmatic+display%2C+video%2C+native+adv%3C%2Fem%3E%3C%2Fp%3E+%28View+Full+event+Description+Here%3A+https%3A%2F%2Finvestinhamilton.ca%2Fhamilton-business-centre%2Fevent%2Fstrengthen-your-brand-through-collaborations%2F%29&#038;trp=false&#038;ctz=America\/Toronto&#038;sprop=website:https:\/\/investinhamilton.ca\/hamilton-business-centre\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener 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noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook 365\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-live\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook Live\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Location: Online. Partnerships can do more than boost visibility, they build can real brand equity. Partnerships can do more than boost visibility, they build can real brand equity. This session covers how to evaluate collaborators, structure partnerships that actually work, and confidently hire influencers&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"template":"","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"America\/Toronto","_EventStartDate":"2026-11-20 09:30:00","_EventEndDate":"2026-11-20 10:30:00","_EventStartDateUTC":"2026-11-20 14:30:00","_EventEndDateUTC":"2026-11-20 15:30:00","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"https:\/\/www.eventbrite.ca\/e\/strengthen-your-brand-through-collaborations-tickets-2001599701589","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"$","_EventCurrencyCode":"USD","_EventCurrencyPosition":"prefix","_EventDateTimeSeparator":" @ ","_EventTimeRangeSeparator":" - ","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[],"class_list":["post-9649","tribe_events","type-tribe_events","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strengthen Your Brand Through Collaborations - Hamilton Business Centre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/strengthen-your-brand-through-collaborations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strengthen Your Brand Through Collaborations - Hamilton Business Centre\" \/>\n<meta property=\"og:description\" content=\"Location: Online. 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