{"id":9641,"date":"2026-11-02T12:22:15","date_gmt":"2026-11-02T17:22:15","guid":{"rendered":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?post_type=tribe_events&#038;p=9641"},"modified":"2026-11-02T12:22:17","modified_gmt":"2026-11-02T17:22:17","slug":"building-business-value-pricing-for-profit","status":"publish","type":"tribe_events","link":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/","title":{"rendered":"Building Business Value: Pricing for Profit"},"content":{"rendered":"<div  class=\"tribe-events-schedule tribe-clearfix\" >\n\t<p class=\"tribe-events-schedule__datetime\">\n\t\t<span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n\t\t\tNovember 18\t\t<\/span>\n\n\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--date\">\n\t\t\t\t @ \t\t\t<\/span>\n\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--start\">\n\t\t\t\t11:00 am\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--time\">\n\t\t\t\t\t &#8211; \t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n\t\t\t\t\t12:00 pm\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Location:<\/strong> Online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Are your prices supporting the business you want to build?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pricing is about more than covering costs. It plays a direct role in profitability, sustainability, and your ability to grow. This practical session will help business owners better understand the relationship between costs and pricing so they can make more confident decisions and strengthen their margins without losing sight of customer value.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Participants will learn how to:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Better understand the relationship between costs, pricing, and profitability<\/li>\n\n\n\n<li>Identify common pricing mistakes<\/li>\n\n\n\n<li>Approach pricing decisions with greater confidence<\/li>\n\n\n\n<li>Strengthen margins while maintaining customer value\u00a0<\/li>\n<\/ul>\n\n\n<div  class=\"tribe-block tribe-block__event-website\" >\n\t<a\n\t\thref=\"https:\/\/www.investbarrie.ca\/whats-new\/events\/building-business-value-pricing-profit\"\n\t\ttarget=\"_self\"\n\t\t\t>\n\t\tRegister Now\t<\/a>\n<\/div>\n\n\n\t<div  class=\"tribe-block tribe-block__events-link\" >\n\t\t<div class=\"tribe-events tribe-common\">\n\t\t\t<div class=\"tribe-events-c-subscribe-dropdown__container\">\n\t\t\t\t<div class=\"tribe-events-c-subscribe-dropdown\">\n\t\t\t\t\t<div class=\"tribe-common-c-btn-border tribe-events-c-subscribe-dropdown__button\">\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--cal-export tribe-events-c-subscribe-dropdown__export-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 23 17\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M.128.896V16.13c0 .211.145.383.323.383h15.354c.179 0 .323-.172.323-.383V.896c0-.212-.144-.383-.323-.383H.451C.273.513.128.684.128.896Zm16 6.742h-.901V4.679H1.009v10.729h14.218v-3.336h.901V7.638ZM1.01 1.614h14.218v2.058H1.009V1.614Z\" \/>\n\t<path d=\"M20.5 9.846H8.312M18.524 6.953l2.89 2.909-2.855 2.855\" stroke-width=\"1.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\t\t\t\t\t\t<button\n\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__button-text\"\n\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\taria-controls=\"tribe-events-subscribe-dropdown-content\"\n\t\t\t\t\t\t\taria-label=\"View links to add events to your calendar\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\tAdd to calendar\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--caret-down tribe-events-c-subscribe-dropdown__button-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 10 7\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.008.609L5 4.6 8.992.61l.958.958L5 6.517.05 1.566l.958-.958z\" class=\"tribe-common-c-svgicon__svg-fill\"\/>\n<\/svg>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"tribe-events-subscribe-dropdown-content\" class=\"tribe-events-c-subscribe-dropdown__content\">\n\t\t\t\t\t\t<ul class=\"tribe-events-c-subscribe-dropdown__list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--gcal\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.google.com\/calendar\/event?action=TEMPLATE&#038;dates=20261118T110000\/20261118T120000&#038;text=Building%20Business%20Value%3A%20Pricing%20for%20Profit&#038;details=%3Cp%3E%3Cstrong%3ELocation%3A%3C%2Fstrong%3E+Online.%3C%2Fp%3E+%3Cp%3EAre+your+prices+supporting+the+business+you+want+to+build%3F%3C%2Fp%3E+%3Cp%3EPricing+is+about+more+than+covering+costs.+It+plays+a+direct+role+in+profitability%2C+sustainability%2C+and+your+ability+to+grow.+This+practical+session+will+help+business+owners+better+understand+the+relationship+between+costs+and+pricing+so+they+can+make+more+confident+decisions+and+strengthen+their+margins+without+losing+sight+of+customer+value.%3C%2Fp%3E+%3Cp%3E%3Cstrong%3EParticipants+will+learn+how+to%3A%3C%2Fstrong%3E%3C%2Fp%3E+%3Cul+class%3D%22wp-block-list%22%3E%3Cli%3EBetter+understand+the+relationship+between+costs%2C+pricing%2C+and+profitability%3C%2Fli%3E%3Cli%3EIdentify+common+pricing+mistakes%3C%2Fli%3E%3Cli%3EApproach+pricing+decisions+with+greater+confidence%3C%2Fli%3E%3Cli%3EStrengthen+margins+while+maintaining+customer+value%C2%A0%3C%2Fli%3E%3C%2Ful%3E&#038;trp=false&#038;ctz=America\/Toronto&#038;sprop=website:https:\/\/investinhamilton.ca\/hamilton-business-centre\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tGoogle Calendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--ical\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tiCalendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-365\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook 365\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-live\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook Live\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Location: Online. Are your prices supporting the business you want to build? Pricing is about more than covering costs. It plays a direct role in profitability, sustainability, and your ability to grow. This practical session will help business owners better understand the relationship between&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"template":"","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"America\/Toronto","_EventStartDate":"2026-11-18 11:00:00","_EventEndDate":"2026-11-18 12:00:00","_EventStartDateUTC":"2026-11-18 16:00:00","_EventEndDateUTC":"2026-11-18 17:00:00","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"https:\/\/www.investbarrie.ca\/whats-new\/events\/building-business-value-pricing-profit","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"$","_EventCurrencyCode":"USD","_EventCurrencyPosition":"prefix","_EventDateTimeSeparator":" @ ","_EventTimeRangeSeparator":" - ","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[],"class_list":["post-9641","tribe_events","type-tribe_events","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Building Business Value: Pricing for Profit - Hamilton Business Centre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building Business Value: Pricing for Profit - Hamilton Business Centre\" \/>\n<meta property=\"og:description\" content=\"Location: Online. Are your prices supporting the business you want to build? Pricing is about more than covering costs. It plays a direct role in profitability, sustainability, and your ability to grow. This practical session will help business owners better understand the relationship between&#8230;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/\" \/>\n<meta property=\"og:site_name\" content=\"Hamilton Business Centre\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-02T17:22:17+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/building-business-value-pricing-for-profit\\\/\",\"url\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/building-business-value-pricing-for-profit\\\/\",\"name\":\"Building Business Value: Pricing for Profit - Hamilton Business Centre\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/#website\"},\"datePublished\":\"2026-11-02T17:22:15+00:00\",\"dateModified\":\"2026-11-02T17:22:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/building-business-value-pricing-for-profit\\\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/building-business-value-pricing-for-profit\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/building-business-value-pricing-for-profit\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Events\",\"item\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/workshops\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Building Business Value: Pricing for Profit\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/#website\",\"url\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/\",\"name\":\"Hamilton Business Centre\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Building Business Value: Pricing for Profit - Hamilton Business Centre","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/","og_locale":"en_US","og_type":"article","og_title":"Building Business Value: Pricing for Profit - Hamilton Business Centre","og_description":"Location: Online. Are your prices supporting the business you want to build? Pricing is about more than covering costs. It plays a direct role in profitability, sustainability, and your ability to grow. This practical session will help business owners better understand the relationship between&#8230;","og_url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/","og_site_name":"Hamilton Business Centre","article_modified_time":"2026-11-02T17:22:17+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/","url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/","name":"Building Business Value: Pricing for Profit - Hamilton Business Centre","isPartOf":{"@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website"},"datePublished":"2026-11-02T17:22:15+00:00","dateModified":"2026-11-02T17:22:17+00:00","breadcrumb":{"@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/building-business-value-pricing-for-profit\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Events","item":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/workshops\/"},{"@type":"ListItem","position":2,"name":"Building Business Value: Pricing for Profit"}]},{"@type":"WebSite","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website","url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/","name":"Hamilton Business Centre","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"}]}},"_links":{"self":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/9641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":1,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/9641\/revisions"}],"predecessor-version":[{"id":9642,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/9641\/revisions\/9642"}],"wp:attachment":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/media?parent=9641"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tags?post=9641"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events_cat?post=9641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}