{"id":8473,"date":"2026-06-26T13:06:23","date_gmt":"2026-06-26T17:06:23","guid":{"rendered":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?post_type=tribe_events&#038;p=8473"},"modified":"2026-06-26T13:06:51","modified_gmt":"2026-06-26T17:06:51","slug":"websites-101-building-your-online-presence-from-scratch","status":"publish","type":"tribe_events","link":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/","title":{"rendered":"Websites 101: Building Your Online Presence From Scratch"},"content":{"rendered":"<div  class=\"tribe-events-schedule tribe-clearfix\" >\n\t<p class=\"tribe-events-schedule__datetime\">\n\t\t<span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n\t\t\tJuly 8\t\t<\/span>\n\n\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--date\">\n\t\t\t\t @ \t\t\t<\/span>\n\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--start\">\n\t\t\t\t9:30 am\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--time\">\n\t\t\t\t\t &#8211; \t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n\t\t\t\t\t11:00 am\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Location:<\/strong> Online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your website is often the first impression potential customers have of your business and the data shows it matters.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your website is often the first impression potential customers have of your business and the data shows it matters. 94% of consumers say website design is the reason they mistrust or reject a site, and nearly half won\u2019t wait more than two seconds for a page to load. If your online presence isn\u2019t working hard for you, it\u2019s working against you.<br>In this hands-on workshop, Marketing &amp; PR Specialist, Daisy Raudales will walk you through how to build a strong, professional website from scratch, even if you\u2019ve never done it before.<br>What you\u2019ll learn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The 6 essential elements every strong website needs<\/li>\n\n\n\n<li>How to translate your brand identity into a site that actually converts<\/li>\n\n\n\n<li>A step-by-step 7-part framework for building your website (hosting, sitemap, content, design, SEO, and more)<\/li>\n\n\n\n<li>How to use keywords to improve your search visibility<\/li>\n\n\n\n<li>Practical tips for marketing your website once it\u2019s live<\/li>\n\n\n\n<li>A live tutorial walking through a real website example<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Bring your questions, your ideas, and a notebook (or laptop) if you\u2019d like to follow along.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About the Presenter:\u00a0<\/strong>Daisy is the founder of DRPR Inc, a Public Relations and Marketing Agency in Ajax. With over 8 years of experience in the industry, she has helped 50+ brands build their visibility through strategic communications, content marketing, media relations, and website development.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Daisy holds a Degree in Communications &amp; Digital Media and an Advanced Diploma in Public Relations. Since launching DRPR in 2020, she\u2019s led campaigns for clients across a range of industries from wellness and hospitality to nonprofits and economic development. She is passionate about helping businesses thrive online and build awareness, credibility and growth.<\/p>\n\n\n<div  class=\"tribe-block tribe-block__event-website\" >\n\t<a\n\t\thref=\"https:\/\/www.eventbrite.ca\/e\/websites-101-building-your-online-presence-from-scratch-tickets-1990888912330\"\n\t\ttarget=\"_self\"\n\t\t\t>\n\t\tRegister Now\t<\/a>\n<\/div>\n\n\n\t<div  class=\"tribe-block tribe-block__events-link\" >\n\t\t<div class=\"tribe-events tribe-common\">\n\t\t\t<div class=\"tribe-events-c-subscribe-dropdown__container\">\n\t\t\t\t<div class=\"tribe-events-c-subscribe-dropdown\">\n\t\t\t\t\t<div class=\"tribe-common-c-btn-border tribe-events-c-subscribe-dropdown__button\">\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--cal-export tribe-events-c-subscribe-dropdown__export-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 23 17\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M.128.896V16.13c0 .211.145.383.323.383h15.354c.179 0 .323-.172.323-.383V.896c0-.212-.144-.383-.323-.383H.451C.273.513.128.684.128.896Zm16 6.742h-.901V4.679H1.009v10.729h14.218v-3.336h.901V7.638ZM1.01 1.614h14.218v2.058H1.009V1.614Z\" \/>\n\t<path d=\"M20.5 9.846H8.312M18.524 6.953l2.89 2.909-2.855 2.855\" stroke-width=\"1.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\t\t\t\t\t\t<button\n\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__button-text\"\n\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\taria-controls=\"tribe-events-subscribe-dropdown-content\"\n\t\t\t\t\t\t\taria-label=\"View links to add events to your calendar\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\tAdd to calendar\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--caret-down tribe-events-c-subscribe-dropdown__button-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 10 7\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.008.609L5 4.6 8.992.61l.958.958L5 6.517.05 1.566l.958-.958z\" class=\"tribe-common-c-svgicon__svg-fill\"\/>\n<\/svg>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"tribe-events-subscribe-dropdown-content\" class=\"tribe-events-c-subscribe-dropdown__content\">\n\t\t\t\t\t\t<ul class=\"tribe-events-c-subscribe-dropdown__list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--gcal\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.google.com\/calendar\/event?action=TEMPLATE&#038;dates=20260708T093000\/20260708T110000&#038;text=Websites%20101%3A%20Building%20Your%20Online%20Presence%20From%20Scratch&#038;details=%3Cp%3E%3Cstrong%3ELocation%3A%3C%2Fstrong%3E+Online.%3C%2Fp%3E+%3Cp%3EYour+website+is+often+the+first+impression+potential+customers+have+of+your+business+and+the+data+shows+it+matters.%3C%2Fp%3E+%3Cp%3EYour+website+is+often+the+first+impression+potential+customers+have+of+your+business+and+the+data+shows+it+matters.+94%25+of+consumers+say+website+design+is+the+reason+they+mistrust+or+reject+a+site%2C+and+nearly+half+won%E2%80%99t+wait+more+than+two+seconds+for+a+page+to+load.+If+your+online+presence+isn%E2%80%99t+working+hard+for+you%2C+it%E2%80%99s+working+against+you.%3Cbr+%2F%3EIn+this+hands-on+workshop%2C+Marketing+%26amp%3B+PR+Specialist%2C+Daisy+Raudales+will+walk+you+through+how+to+build+a+strong%2C+professional+website+from+scratch%2C+even+if+you%E2%80%99ve+never+done+it+before.%3Cbr+%2F%3EWhat+you%E2%80%99ll+learn%3A%3C%2Fp%3E+%3Cul+class%3D%22wp-block-list%22%3E%3Cli%3EThe+6+essential+elements+every+strong+website+needs%3C%2Fli%3E%3Cli%3EHow+to+translate+your+brand+identity+into+a+site+that+actually+converts%3C%2Fli%3E%3Cli%3EA+step-by-step+7-part+framework+for+building+your+website+%28h%3C%2Fli%3E%3C%2Ful%3E+%28View+Full+event+Description+Here%3A+https%3A%2F%2Finvestinhamilton.ca%2Fhamilton-business-centre%2Fevent%2Fwebsites-101-building-your-online-presence-from-scratch%2F%29&#038;trp=false&#038;ctz=America\/Toronto&#038;sprop=website:https:\/\/investinhamilton.ca\/hamilton-business-centre\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tGoogle Calendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--ical\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tiCalendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-365\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook 365\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-live\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook Live\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Location: Online. Your website is often the first impression potential customers have of your business and the data shows it matters. Your website is often the first impression potential customers have of your business and the data shows it matters. 94% of consumers say&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"template":"","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"America\/Toronto","_EventStartDate":"2026-07-08 09:30:00","_EventEndDate":"2026-07-08 11:00:00","_EventStartDateUTC":"2026-07-08 13:30:00","_EventEndDateUTC":"2026-07-08 15:00:00","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"https:\/\/www.eventbrite.ca\/e\/websites-101-building-your-online-presence-from-scratch-tickets-1990888912330","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"$","_EventCurrencyCode":"USD","_EventCurrencyPosition":"prefix","_EventDateTimeSeparator":" @ ","_EventTimeRangeSeparator":" - ","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[],"class_list":["post-8473","tribe_events","type-tribe_events","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Websites 101: Building Your Online Presence From Scratch - Hamilton Business Centre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Websites 101: Building Your Online Presence From Scratch - Hamilton Business Centre\" \/>\n<meta property=\"og:description\" content=\"Location: Online. Your website is often the first impression potential customers have of your business and the data shows it matters. Your website is often the first impression potential customers have of your business and the data shows it matters. 94% of consumers say&#8230;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/\" \/>\n<meta property=\"og:site_name\" content=\"Hamilton Business Centre\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-26T17:06:51+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/websites-101-building-your-online-presence-from-scratch\\\/\",\"url\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/websites-101-building-your-online-presence-from-scratch\\\/\",\"name\":\"Websites 101: Building Your Online Presence From Scratch - Hamilton Business Centre\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/#website\"},\"datePublished\":\"2026-06-26T17:06:23+00:00\",\"dateModified\":\"2026-06-26T17:06:51+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/websites-101-building-your-online-presence-from-scratch\\\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/websites-101-building-your-online-presence-from-scratch\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/event\\\/websites-101-building-your-online-presence-from-scratch\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Events\",\"item\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/workshops\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Websites 101: Building Your Online Presence From Scratch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/#website\",\"url\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/\",\"name\":\"Hamilton Business Centre\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/investinhamilton.ca\\\/hamilton-business-centre\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Websites 101: Building Your Online Presence From Scratch - Hamilton Business Centre","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/","og_locale":"en_US","og_type":"article","og_title":"Websites 101: Building Your Online Presence From Scratch - Hamilton Business Centre","og_description":"Location: Online. Your website is often the first impression potential customers have of your business and the data shows it matters. Your website is often the first impression potential customers have of your business and the data shows it matters. 94% of consumers say&#8230;","og_url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/","og_site_name":"Hamilton Business Centre","article_modified_time":"2026-06-26T17:06:51+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/","url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/","name":"Websites 101: Building Your Online Presence From Scratch - Hamilton Business Centre","isPartOf":{"@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website"},"datePublished":"2026-06-26T17:06:23+00:00","dateModified":"2026-06-26T17:06:51+00:00","breadcrumb":{"@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/websites-101-building-your-online-presence-from-scratch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Events","item":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/workshops\/"},{"@type":"ListItem","position":2,"name":"Websites 101: Building Your Online Presence From Scratch"}]},{"@type":"WebSite","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website","url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/","name":"Hamilton Business Centre","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"}]}},"_links":{"self":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/8473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":2,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/8473\/revisions"}],"predecessor-version":[{"id":8475,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/8473\/revisions\/8475"}],"wp:attachment":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/media?parent=8473"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tags?post=8473"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events_cat?post=8473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}