{"id":4634,"date":"2023-01-13T08:56:07","date_gmt":"2023-01-13T13:56:07","guid":{"rendered":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?post_type=tribe_events&#038;p=4634"},"modified":"2023-01-13T09:18:44","modified_gmt":"2023-01-13T14:18:44","slug":"smarter-faster-stronger-customer-surveys-for-brands-and-businesses","status":"publish","type":"tribe_events","link":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/","title":{"rendered":"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses"},"content":{"rendered":"<div  class=\"tribe-events-schedule tribe-clearfix\" >\n\t<p class=\"tribe-events-schedule__datetime\">\n\t\t<span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n\t\t\tFebruary 8, 2023\t\t<\/span>\n\n\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--date\">\n\t\t\t\t @ \t\t\t<\/span>\n\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--start\">\n\t\t\t\t12:00 pm\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--time\">\n\t\t\t\t\t &#8211; \t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n\t\t\t\t\t1:30 pm\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t<\/p>\n<\/div>\n\n\n\n<p><strong>Location:<\/strong> Online, Zoom.<\/p>\n\n\n\n<p>If you&#8217;ve ever sat down to start working on a questionnaire to survey your customers, and then stared at the page not sure what to ask, you&#8217;re not alone.<\/p>\n\n\n\n<p>Surveys and customer research can and should be, transformative for brands and businesses. That doesn&#8217;t happen by accident. Strong design for accurate data, strategic questions that match your goals and objectives, and opening up space for your customer&#8217;s answers lead you to human insights and smarter, faster, and stronger marketing decisions.<\/p>\n\n\n\n<p><strong>Organizations that conduct customer research are 300% more likely to meet their marketing and sales goals<\/strong>, but less than half actually connect with their customers seeking understanding and insight into their customer&#8217;s experiences.<\/p>\n\n\n\n<p>In this hour-long workshop, we&#8217;ll cover:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>the most important aspects of designing a survey that will actually help you make strategic decisions, and get you closer to your goals<\/li>\n\n\n\n<li>setting objectives<\/li>\n\n\n\n<li>analyzing data for insight<\/li>\n<\/ul>\n\n\n\n<p>At the end of this workshop, you&#8217;ll walk away with actions you can take right away and apply to any brand or business.<\/p>\n\n\n\n<p><strong>Presenter Bio:<\/strong><\/p>\n\n\n\n<p>Caroline has over twenty years of experience in market research and strategy. Over her career, she&#8217;s designed and run\u00a0hundreds of research projects, including surveys!\u00a0She started out working on internal data in the financial\u00a0services and retail world, and then moved into the agency world, before launching Vireo Research in 2009.<\/p>\n\n\n\n<p>Her clients have been mostly large corporate clients over the years, but after launching her own product and online store, she evolved her services to meet the needs of creative and curious\u00a0entrepreneurs and marketers. Caroline has been a board member\u00a0and college instructor.\u00a0She loves talking about human insights and experiences, optimizing online experiences, community engagement, and research and data as the solution to our biggest challenges &#8211; business and otherwise.\u00a0Also, beekeeping, making great snacks, neurodivergence, parenting, and growing your own food.<\/p>\n\n\n<div  class=\"tribe-block tribe-block__event-price\" >\n\t\t<\/div>\n\n\n\n\n<div  class=\"tribe-block tribe-block__venue tribe-clearfix tribe-block__venue--has-map\" >\n\t\n\t\t\n\t<\/div>\n\n\n<div  class=\"tribe-block tribe-block__event-website\" >\n\t<a\n\t\thref=\"https:\/\/www.eventbrite.ca\/e\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses-tickets-514391537937\"\n\t\ttarget=\"_self\"\n\t\t\t>\n\t\tRegister Now\t<\/a>\n<\/div>\n\n\n\t<div  class=\"tribe-block tribe-block__events-link\" >\n\t\t<div class=\"tribe-events tribe-common\">\n\t\t\t<div class=\"tribe-events-c-subscribe-dropdown__container\">\n\t\t\t\t<div class=\"tribe-events-c-subscribe-dropdown\">\n\t\t\t\t\t<div class=\"tribe-common-c-btn-border tribe-events-c-subscribe-dropdown__button\">\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--cal-export tribe-events-c-subscribe-dropdown__export-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 23 17\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M.128.896V16.13c0 .211.145.383.323.383h15.354c.179 0 .323-.172.323-.383V.896c0-.212-.144-.383-.323-.383H.451C.273.513.128.684.128.896Zm16 6.742h-.901V4.679H1.009v10.729h14.218v-3.336h.901V7.638ZM1.01 1.614h14.218v2.058H1.009V1.614Z\" \/>\n\t<path d=\"M20.5 9.846H8.312M18.524 6.953l2.89 2.909-2.855 2.855\" stroke-width=\"1.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\t\t\t\t\t\t<button\n\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__button-text\"\n\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\taria-controls=\"tribe-events-subscribe-dropdown-content\"\n\t\t\t\t\t\t\taria-label=\"View links to add events to your calendar\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\tAdd to calendar\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--caret-down tribe-events-c-subscribe-dropdown__button-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 10 7\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.008.609L5 4.6 8.992.61l.958.958L5 6.517.05 1.566l.958-.958z\" class=\"tribe-common-c-svgicon__svg-fill\"\/>\n<\/svg>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"tribe-events-subscribe-dropdown-content\" class=\"tribe-events-c-subscribe-dropdown__content\">\n\t\t\t\t\t\t<ul class=\"tribe-events-c-subscribe-dropdown__list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--gcal\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.google.com\/calendar\/event?action=TEMPLATE&#038;dates=20230208T120000\/20230208T133000&#038;text=Smarter%2C%20Faster%2C%20Stronger%20Customer%20Surveys%20for%20Brands%20and%20Businesses&#038;details=%3Cp%3E%3Cstrong%3ELocation%3A%3C%2Fstrong%3E+Online%2C+Zoom.%3C%2Fp%3E+%3Cp%3EIf+you%27ve+ever+sat+down+to+start+working+on+a+questionnaire+to+survey+your+customers%2C+and+then+stared+at+the+page+not+sure+what+to+ask%2C+you%27re+not+alone.%3C%2Fp%3E+%3Cp%3ESurveys+and+customer+research+can+and+should+be%2C+transformative+for+brands+and+businesses.+That+doesn%27t+happen+by+accident.+Strong+design+for+accurate+data%2C+strategic+questions+that+match+your+goals+and+objectives%2C+and+opening+up+space+for+your+customer%27s+answers+lead+you+to+human+insights+and+smarter%2C+faster%2C+and+stronger+marketing+decisions.%3C%2Fp%3E+%3Cp%3E%3Cstrong%3EOrganizations+that+conduct+customer+research+are+300%25+more+likely+to+meet+their+marketing+and+sales+goals%3C%2Fstrong%3E%2C+but+less+than+half+actually+connect+with+their+customers+seeking+understanding+and+insight+into+their+customer%27s+experiences.%3C%2Fp%3E+%3Cp%3EIn+this+hour-long+workshop%2C+we%27ll+cover%3A%3C%2Fp%3E+%3Cul%3E%3Cli%3Ethe+most+important+aspects+of+designing+a+survey+that+will+actually+help+you+make+strategic+decis%3C%2Fli%3E%3C%2Ful%3E+%28View+Full+event+Description+Here%3A+https%3A%2F%2Finvestinhamilton.ca%2Fhamilton-business-centre%2Fevent%2Fsmarter-faster-stronger-customer-surveys-for-brands-and-businesses%2F%29&#038;trp=false&#038;ctz=America\/Toronto&#038;sprop=website:https:\/\/investinhamilton.ca\/hamilton-business-centre\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tGoogle Calendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--ical\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tiCalendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-365\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook 365\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-live\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook Live\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Location: Online, Zoom. If you&#8217;ve ever sat down to start working on a questionnaire to survey your customers, and then stared at the page not sure what to ask, you&#8217;re not alone. Surveys and customer research can and should be, transformative for brands and&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"template":"","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"America\/Toronto","_EventStartDate":"2023-02-08 12:00:00","_EventEndDate":"2023-02-08 13:30:00","_EventStartDateUTC":"2023-02-08 17:00:00","_EventEndDateUTC":"2023-02-08 18:30:00","_EventShowMap":true,"_EventShowMapLink":true,"_EventURL":"https:\/\/www.eventbrite.ca\/e\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses-tickets-514391537937","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"$","_EventCurrencyCode":"","_EventCurrencyPosition":"prefix","_EventDateTimeSeparator":" @ ","_EventTimeRangeSeparator":" - ","_EventOrganizerID":[],"_EventVenueID":[0],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[],"class_list":["post-4634","tribe_events","type-tribe_events","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Smarter, Faster, Stronger Customer Surveys for Brands and Businesses - Hamilton Business Centre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses - Hamilton Business Centre\" \/>\n<meta property=\"og:description\" content=\"Location: Online, Zoom. If you&#8217;ve ever sat down to start working on a questionnaire to survey your customers, and then stared at the page not sure what to ask, you&#8217;re not alone. Surveys and customer research can and should be, transformative for brands and&#8230;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"Hamilton Business Centre\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-13T14:18:44+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/\",\"url\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/\",\"name\":\"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses - Hamilton Business Centre\",\"isPartOf\":{\"@id\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website\"},\"datePublished\":\"2023-01-13T13:56:07+00:00\",\"dateModified\":\"2023-01-13T14:18:44+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Events\",\"item\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/workshops\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website\",\"url\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/\",\"name\":\"Hamilton Business Centre\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses - Hamilton Business Centre","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/","og_locale":"en_US","og_type":"article","og_title":"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses - Hamilton Business Centre","og_description":"Location: Online, Zoom. If you&#8217;ve ever sat down to start working on a questionnaire to survey your customers, and then stared at the page not sure what to ask, you&#8217;re not alone. Surveys and customer research can and should be, transformative for brands and&#8230;","og_url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/","og_site_name":"Hamilton Business Centre","article_modified_time":"2023-01-13T14:18:44+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/","url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/","name":"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses - Hamilton Business Centre","isPartOf":{"@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website"},"datePublished":"2023-01-13T13:56:07+00:00","dateModified":"2023-01-13T14:18:44+00:00","breadcrumb":{"@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/smarter-faster-stronger-customer-surveys-for-brands-and-businesses\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Events","item":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/workshops\/"},{"@type":"ListItem","position":2,"name":"Smarter, Faster, Stronger Customer Surveys for Brands and Businesses"}]},{"@type":"WebSite","@id":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/#website","url":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/","name":"Hamilton Business Centre","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"}]}},"_links":{"self":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/4634","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":0,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events\/4634\/revisions"}],"wp:attachment":[{"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/media?parent=4634"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tags?post=4634"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-json\/wp\/v2\/tribe_events_cat?post=4634"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}