{"id":2465,"date":"2021-01-06T09:51:36","date_gmt":"2021-01-06T14:51:36","guid":{"rendered":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/?post_type=tribe_events&#038;p=2465"},"modified":"2021-01-06T09:51:37","modified_gmt":"2021-01-06T14:51:37","slug":"social-media-for-small-business-online-webinar-2","status":"publish","type":"tribe_events","link":"https:\/\/investinhamilton.ca\/hamilton-business-centre\/event\/social-media-for-small-business-online-webinar-2\/","title":{"rendered":"Social Media for Small Business: Online Webinar"},"content":{"rendered":"<div  class=\"tribe-events-schedule tribe-clearfix\" >\n\t<p class=\"tribe-events-schedule__datetime\">\n\t\t<span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n\t\t\tFebruary 9, 2021\t\t<\/span>\n\n\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--date\">\n\t\t\t\t @ \t\t\t<\/span>\n\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--start\">\n\t\t\t\t12:00 pm\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--time\">\n\t\t\t\t\t &#8211; \t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n\t\t\t\t\t1:30 pm\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t<\/p>\n<\/div>\n\n\n\n<p>Social media can be a very powerful tool for business growth, but first you need to know what it is and how it works. In this fun and interactive workshop, we\u2019ll look at the basics of today\u2019s popular social media channels\u2014including Facebook, YouTube, Twitter, Instagram, LinkedIn, and Pinterest\u2014and decide which are right for you. You\u2019ll develop a social media plan that will drive business results without a big investment of time and energy.<\/p>\n\n\n\n<p><strong>You\u2019ll learn:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>How other small businesses have built their brands on each social media channel, picking up tips and inspiration for your own social media activities.<\/li><li>What likes, hashtags, shares and retweets are, and how and when to use them.<\/li><li>How to determine the right content and tone for your business\u2019s social media posts, and the right time and frequency to post them.<\/li><li>How to develop an editorial calendar, with tips for scheduling and automation.<\/li><li>How to analyze social media metrics and determine which ones to focus on for your business goals.<\/li><\/ul>\n\n\n\n<p><strong>This workshop is a free online webinar for main street small businesses in Ontario.&nbsp;<\/strong>Participate online for free, using your preferred device (laptop, smartphone or tablet). All you need is a fast internet connection and free webinar software. Download details will be provided after registration.<\/p>\n\n\n\n<p>Everyone who registers for this workshop will be entered into a draw to win a free eBook copy of\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/www.seeyouontheinternet.com\/\" target=\"_blank\"><em>See You on the Internet: Building Your Small Business with Digital Marketing<\/em><\/a>. The winners will be chosen at random and announced during the workshop, and you have to be in attendance to claim your prize.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"94\" src=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-content\/uploads\/sites\/3\/2021\/01\/https___cdn.evbuc_.com_images_112418587_38665333906_1_original.jpg\" alt=\"\" class=\"wp-image-2460\" srcset=\"https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-content\/uploads\/sites\/3\/2021\/01\/https___cdn.evbuc_.com_images_112418587_38665333906_1_original.jpg 720w, https:\/\/investinhamilton.ca\/hamilton-business-centre\/wp-content\/uploads\/sites\/3\/2021\/01\/https___cdn.evbuc_.com_images_112418587_38665333906_1_original-300x39.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n<div  class=\"tribe-block tribe-block__event-price\" >\n\t\t<\/div>\n\n\n\n\n<div  class=\"tribe-block tribe-block__venue tribe-clearfix tribe-block__venue--has-map\" >\n\t\n\t\t\n\t<\/div>\n\n\n<div  class=\"tribe-block tribe-block__event-website\" >\n\t<a\n\t\thref=\"https:\/\/www.eventbrite.ca\/e\/social-media-for-small-business-online-webinar-tickets-130027005273?aff=obiaa\"\n\t\ttarget=\"_self\"\n\t\t\t>\n\t\tRegister Now\t<\/a>\n<\/div>\n\n\n\t<div  class=\"tribe-block tribe-block__events-link\" >\n\t\t<div class=\"tribe-events tribe-common\">\n\t\t\t<div class=\"tribe-events-c-subscribe-dropdown__container\">\n\t\t\t\t<div class=\"tribe-events-c-subscribe-dropdown\">\n\t\t\t\t\t<div class=\"tribe-common-c-btn-border tribe-events-c-subscribe-dropdown__button\">\n\t\t\t\t\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--cal-export tribe-events-c-subscribe-dropdown__export-icon\" \taria-hidden=\"true\"\n\tviewBox=\"0 0 23 17\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M.128.896V16.13c0 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clip-rule=\"evenodd\" d=\"M1.008.609L5 4.6 8.992.61l.958.958L5 6.517.05 1.566l.958-.958z\" class=\"tribe-common-c-svgicon__svg-fill\"\/>\n<\/svg>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"tribe-events-subscribe-dropdown-content\" class=\"tribe-events-c-subscribe-dropdown__content\">\n\t\t\t\t\t\t<ul class=\"tribe-events-c-subscribe-dropdown__list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--gcal\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.google.com\/calendar\/event?action=TEMPLATE&#038;dates=20210209T120000\/20210209T133000&#038;text=Social%20Media%20for%20Small%20Business%3A%20Online%20Webinar&#038;details=%3Cp%3ESocial+media+can+be+a+very+powerful+tool+for+business+growth%2C+but+first+you+need+to+know+what+it+is+and+how+it+works.+In+this+fun+and+interactive+workshop%2C+we%E2%80%99ll+look+at+the+basics+of+today%E2%80%99s+popular+social+media+channels%E2%80%94including+Facebook%2C+YouTube%2C+Twitter%2C+Instagram%2C+LinkedIn%2C+and+Pinterest%E2%80%94and+decide+which+are+right+for+you.+You%E2%80%99ll+develop+a+social+media+plan+that+will+drive+business+results+without+a+big+investment+of+time+and+energy.%3C%2Fp%3E+%3Cp%3E%3Cstrong%3EYou%E2%80%99ll+learn%3A%3C%2Fstrong%3E%3C%2Fp%3E+%3Cul%3E%3Cli%3EHow+other+small+businesses+have+built+their+brands+on+each+social+media+channel%2C+picking+up+tips+and+inspiration+for+your+own+social+media+activities.%3C%2Fli%3E%3Cli%3EWhat+likes%2C+hashtags%2C+shares+and+retweets+are%2C+and+how+and+when+to+use+them.%3C%2Fli%3E%3Cli%3EHow+to+determine+the+right+content+and+tone+for+your+business%E2%80%99s+social+media+posts%2C+and+the+right+time+and+frequency+to+post+them.%3C%2Fli%3E%3Cli%3EHow+to+develop+an+editorial+calendar%2C+with+tips+for+scheduling+and+automation.%3C%2Fli%3E%3Cli%3EHow+%3C%2Fli%3E%3C%2Ful%3E+%28View+Full+event+Description+Here%3A+https%3A%2F%2Finvestinhamilton.ca%2Fhamilton-business-centre%2Fevent%2Fsocial-media-for-small-business-online-webinar-2%2F%29&#038;trp=false&#038;ctz=America\/Toronto&#038;sprop=website:https:\/\/investinhamilton.ca\/hamilton-business-centre\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tGoogle Calendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--ical\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tiCalendar\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-365\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook 365\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"tribe-events-c-subscribe-dropdown__list-item tribe-events-c-subscribe-dropdown__list-item--outlook-live\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"\"\n\t\t\t\t\t\t\t\t\t\tclass=\"tribe-events-c-subscribe-dropdown__list-item-link\"\n\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\trel=\"noopener noreferrer nofollow noindex\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\tOutlook Live\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Social media can be a very powerful tool for business growth, but first you need to know what it is and how it works. 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