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UID:59-1565631000-1565641800@investinhamilton.ca
SUMMARY:SEO Fundamentals
DESCRIPTION:The The Ontario Digital Main Street Initiative is hosting a FREE workshop as part of the Digital Main Street Project! \n\n\n\nYou have a website\, but how do customers find it? You need to drive traffic to your website by making sure your business shows up on Google when customers search. This beginner workshop will teach you how to optimize your web site and digital presence for Google without costing you money. \n\n\n\nYou’ll learn: \n\n\n\nWhat Search Engine Optimization (SEO) is and how Google and other search engines work.How to successfully conduct keyword research so you can choose which keywords will attract theright website visitors.How to write website content with Google in mind\, and how to leverage different types of contentto generate the best search engine results.How listing and ranking websites can increase your SEO power.How to use social media and links from other websites to improve your Google ranking.How to measure your SEO efforts to see what’s working and what’s not.\n\n\n\nThis workshop is a free workshop for main street small businesses in Hamilton. Laptop computers aren’t absolutely necessary for this class\, but we recommend bringing a laptop to follow along. \n\n\n\nSeating is limited. Registration is required – please click here to register:https://www.eventbrite.com/e/seo-fundamentals-hamilton-workshop-registration-61762489268?aff=host
URL:https://investinhamilton.ca/hamilton-business-centre/event/seo-fundamentals/
LOCATION:Hamilton Business Centre\, City Hall\, Main Floor\, 71 Main Street West\, 1st Floor City Hall\, Hamilton\, Ontario\, L8P 4Y5\, Canada
ATTACH;FMTTYPE=image/png:https://investinhamilton.ca/hamilton-business-centre/wp-content/uploads/sites/3/2019/06/Hamilton-Business-Centre-logo.png
ORGANIZER;CN="Hamilton Business Centre":MAILTO:hbc@hamilton.ca
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UID:60-1566840600-1566851400@investinhamilton.ca
SUMMARY:Small Business Websites 101
DESCRIPTION:The The Ontario Digital Main Street Initiative is hosting a FREE workshop as part of the Digital Main Street Project! \n\n\n\nThere is a lot to consider when you’re building a new web site or redesigning an existing one.This beginner workshop covers everything you need to know\, from choosing and registering a domain name\, to building the website itself\, to making sure it’s secure. \n\n\n\nYou’ll learn: \n\n\n\nWhat a domain name is and how to register the right one(s) for your business.How to get an email address that matches your domain name.How to comply with the Accessibility for Ontarians with Disabilities Act (AODA) with a fast\, accessible\, and mobile-friendly website.What to consider when choosing a website platform such as WordPress\, Shopify\, or Squarespace.How to set up an online store\, how to accept payments online and other e-commerce fundamentals.How to make a website secure and back it up regularly.What you can do yourself and when to hire a pro.\n\n\n\nThis workshop is a free workshop for main street small businesses in Hamilton. Laptop computers aren’t absolutely necessary for this class\, but we recommend bringing a laptop to follow along. \n\n\n\nSeating is limited. Registration is required – please click here to register:https://www.eventbrite.com/e/small-business-websites-101-hamilton-workshop-registration-60900214180?aff=host
URL:https://investinhamilton.ca/hamilton-business-centre/event/small-business-websites-101/
LOCATION:Hamilton Business Centre\, City Hall\, Main Floor\, 71 Main Street West\, 1st Floor City Hall\, Hamilton\, Ontario\, L8P 4Y5\, Canada
ATTACH;FMTTYPE=image/png:https://investinhamilton.ca/hamilton-business-centre/wp-content/uploads/sites/3/2019/06/Hamilton-Business-Centre-logo.png
ORGANIZER;CN="Hamilton Business Centre":MAILTO:hbc@hamilton.ca
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