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DTSTART;TZID=America/Toronto:20230731T133000
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DTSTAMP:20260407T051130
CREATED:20230704T135415Z
LAST-MODIFIED:20230704T135416Z
UID:5397-1690810200-1690815600@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-46/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230801T100000
DTEND;TZID=America/Toronto:20230801T113000
DTSTAMP:20260407T051130
CREATED:20230725T154356Z
LAST-MODIFIED:20230725T154356Z
UID:5478-1690884000-1690889400@investinhamilton.ca
SUMMARY:Optimizing for Search Engines-Understanding SEO Basics
DESCRIPTION:Location: Online. \n\n\n\nOften you will hear about needing to optimize for search engines or SEO. But what is it\, and how does it impact your digital presence?\n\n\n\nIn this virtual\, online webinar\, the Digital Service Squad will explain search engine optimization and the best tactics you as a business can use towards increasing your ranking in the search engine result pages. \n\n\n\nWhat you will learn: \n\n\n\n\nWhat is SEO?\n\n\n\nImportance of keywords\n\n\n\nCopywriting for SEO\n\n\n\nOn-page tactics\n\n\n\nOff-page tactics\n\n\n\nTechnical SEO\n\n\n\nAuditing your website for search engines\n\n\n\n\nJoin us to learn why you should consider e-commerce for your business and how you can easily get started.
URL:https://investinhamilton.ca/hamilton-business-centre/event/optimizing-for-search-engines-understanding-seo-basics-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230802T100000
DTEND;TZID=America/Toronto:20230802T110000
DTSTAMP:20260407T051130
CREATED:20230725T154539Z
LAST-MODIFIED:20230725T154540Z
UID:5479-1690970400-1690974000@investinhamilton.ca
SUMMARY:Financial Survival for Entrepreneurs
DESCRIPTION:Location: Online. \n\n\n\nThis financial literacy webinar will help you understand the management of growth and expansion of your small business. By the end of the presentation\, you will be able to identify the key numbers to understand and monitor\, as well as learning tactics for seeking out financing. Finally\, you will learn effective tax strategies for your small business. \n\n\n\nWhat you will learn: \n\n\n\n\nHow do I best manage my growth and expansion?\n\n\n\nWhat key numbers should I understand and monitor?\n\n\n\nWhat are the ratios that make or break my small business?\n\n\n\nWhere should I look for financing?\n\n\n\nWhat do I need to know about taxes when it comes to my small business?\n\n\n\n\nJoin us to learn the best practices for financial survival as an entrepreneur. \n\n\n\nSpeaker Bio: \n\n\n\nAll speakers are registered Chartered Professional Accountants (CPA) volunteering as part of CPA Canada’s Financial Literacy program. All CPA members are professional financial experts who have a solid reputation and position of trust with Canadians. Their top priorities are protecting and acting in the public’s interest. They are active in their communities and have a long history of giving back. \n\n\n\nCPA Canada is working to address the growing social problem of financial literacy in Canada. Their mission is to deliver unbiased objective financial literacy education and information to improve the overall state of financial literacy in Canada. The information they provide is free\, unbiased\, functional\, and clear\, delivered at the grassroots level through their national CPA member network. \n\n\n\nFor more information about CPA Canada’s Financial Literacy program\, please visit their website: https://www.cpacanada.ca/en/public-interest/financial-literacy
URL:https://investinhamilton.ca/hamilton-business-centre/event/financial-survival-for-entrepreneurs-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230802T190000
DTEND;TZID=America/Toronto:20230802T203000
DTSTAMP:20260407T051130
CREATED:20230725T175530Z
LAST-MODIFIED:20230725T175530Z
UID:5493-1691002800-1691008200@investinhamilton.ca
SUMMARY:Grow Your Small Business on Instagram (Webinar)
DESCRIPTION:Location: Online. \n\n\n\nGrow Your Small Business on Instagram (Online Event) \n\n\n\nAbout this event:\n\n\n\nThis intermediate-level workshop is for those that have already dipped their toes into the world of Instagram and are looking to grow on the platform. We’ll explore different ways small businesses are strategically building a following on Instagram and generating sales from their efforts. You’ll walk away from this workshop with a long list of ideas you can use right away. \n\n\n\nYou’ll learn: \n\n\n\n\nAll the different sections of Instagram\, and how to use each (Grid\, Reels\, Stories\, Highlights)\n\n\n\nCreative ways to tell your small business story on Instagram\, whether you’re selling products or services\n\n\n\nHow to use hashtags effectively\n\n\n\nWhy you’re much more likely to be seen on Instagram when you post videos\n\n\n\nHow to build a strong relationship with your Instagram followers\, that converts to sales\n\n\n\n\nThis workshop is a free online webinar for small businesses in Ontario. Participate online for free\, using your preferred device (laptop\, smartphone or tablet). All you need is a fast internet connection and free webinar software. Download details will be provided after registration. \n\n\n\nWebinars will be recorded and made available to all registrants.
URL:https://investinhamilton.ca/hamilton-business-centre/event/grow-your-small-business-on-instagram-webinar-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230803T100000
DTEND;TZID=America/Toronto:20230803T110000
DTSTAMP:20260407T051130
CREATED:20230725T154822Z
LAST-MODIFIED:20230725T154823Z
UID:5480-1691056800-1691060400@investinhamilton.ca
SUMMARY:The Trauma-Informed Entrepreneur: Resourcing Yourself to Serve Your Clients
DESCRIPTION:Location: Online. \n\n\n\nThis webinar will provide you with information on the role trauma (such as living through a pandemic!) can play in entrepreneurship. Learn about how trauma can manifest in your business and how you can take steps to identify and manage triggers. This presentation will help you understand how trauma may be affecting your entrepreneurial journey; how it can impact your relationship with your clients & customers; and how it can get in the way of decision-making and creativity. Most importantly\, you will learn practical tips and practices to help you increase your “window of tolerance” so that you can access your entrepreneurial brain and better serve your customers. \n\n\n\nWhat you will learn: \n\n\n\n\nWhat trauma is\n\n\n\nHow trauma shows up with entrepreneurs\n\n\n\nHow trauma impacts the brain and business thinking\n\n\n\nHow to help your customers/clients who might be facing trauma\n\n\n\nHow to meet the six key human needs\n\n\n\nSomatic practices to use when you feel triggered\n\n\n\n\nJoin us to learn about trauma-informed entrepreneurship and what resources are available to help you manage your trauma while building your business. \n\n\n\nSpeaker Bio: \n\n\n\nJen Lawrence\, MBA\, is Managing Director of Process Design Consultants Inc. Jen draws on 30 years of experience in corporate training\, investment banking\, coaching\, and management consulting to help organizations develop critical thinking\, change management\, and talent management skills with a trauma-informed lens. She’s a Certified Career and Business Coach\, Trauma of Money Facilitator\, and a member of International Coach Federation. Her work has been featured in several international publications\, including US News & World Report\, Canadian Family Offices\, The Globe and Mail\, CTV Your Morning\, Inc.\, Thrive Global\, and HuffPost. As a member of the National Task Force for Women’s Economic Justice through the Canadian Center for Women’s Empowerment and her pro bono work with Tastakel\, Jen is passionate about advancing the rights and economic status of women. She’s a guest lecturer at the University of Toronto in the area of trauma-informed thinking\, and has authored three books\, including Engage the Fox: A Business Fable About Thinking Critically and Motivating Your Team.
URL:https://investinhamilton.ca/hamilton-business-centre/event/the-trauma-informed-entrepreneur-resourcing-yourself-to-serve-your-clients/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230804T180000
DTEND;TZID=America/Toronto:20230804T193000
DTSTAMP:20260407T051130
CREATED:20230725T154026Z
LAST-MODIFIED:20230725T154027Z
UID:5474-1691172000-1691177400@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-55/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230807T133000
DTEND;TZID=America/Toronto:20230807T150000
DTSTAMP:20260407T051130
CREATED:20230725T153809Z
LAST-MODIFIED:20230725T153810Z
UID:5470-1691415000-1691420400@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-51/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230810T110000
DTEND;TZID=America/Toronto:20230810T120000
DTSTAMP:20260407T051130
CREATED:20230725T155836Z
LAST-MODIFIED:20230725T155940Z
UID:5483-1691665200-1691668800@investinhamilton.ca
SUMMARY:Service Canada: Hiring Incentives and Assistance
DESCRIPTION:Delivery: Online \n\n\n\nAbout this event\n\n\n\nLearn how to access Service Canada programs and services as an employer or a business. \n\n\n\nThis session will include information on Hiring Incentives and Assistance: \n\n\n\n1. Grants and Contributions: \n\n\n\n\nCanada Summer Jobs\n\n\n\nYouth Employment and Skills Strategy\n\n\n\nOpportunities Fund for People with Disabilities\n\n\n\n\n2. Apprenticeship program \n\n\n\n3. Temporary Workers Program \n\n\n\nLearning Outcome: \n\n\n\nNew initiatives/programs for businesses\, employers\, and self-employed. \n\n\n\nPresenters: \n\n\n\nCitizen Services Specialist\, Service Canada.
URL:https://investinhamilton.ca/hamilton-business-centre/event/service-canada-hiring-incentives-and-assistance/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230811T093000
DTEND;TZID=America/Toronto:20230811T113000
DTSTAMP:20260407T051130
CREATED:20230725T160113Z
LAST-MODIFIED:20230725T160113Z
UID:5484-1691746200-1691753400@investinhamilton.ca
SUMMARY:T1 General Small Business Tax Literacy Seminar
DESCRIPTION:Delivery: Online \n\n\n\nAbout this event\n\n\n\nPresented by the Canada Revenue Agency’s Liaison Officer Service Program \n\n\n\nThis seminar is offered to owners of small businesses and self-employed individuals who need help in understanding their tax obligations. The presentation is geared towards unincorporated businesses and will provide participants with the basic principles and resources needed to navigate the tax system. \n\n\n\nDuring the seminar\, the Liaison Officers will: \n\n\n\n\nExplain common tax errors\n\n\n\nDemonstrate how to use financial benchmarks for relevant industries\n\n\n\nProvide information on various tools and services offered by the CRA\n\n\n\nExplain general bookkeeping concepts and best practices
URL:https://investinhamilton.ca/hamilton-business-centre/event/t1-general-small-business-tax-literacy-seminar-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230811T180000
DTEND;TZID=America/Toronto:20230811T193000
DTSTAMP:20260407T051130
CREATED:20230725T154101Z
LAST-MODIFIED:20230725T154103Z
UID:5475-1691776800-1691782200@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-56/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230814T133000
DTEND;TZID=America/Toronto:20230814T150000
DTSTAMP:20260407T051130
CREATED:20230725T153917Z
LAST-MODIFIED:20230725T153917Z
UID:5471-1692019800-1692025200@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-52/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230815T100000
DTEND;TZID=America/Toronto:20230815T113000
DTSTAMP:20260407T051130
CREATED:20230725T160320Z
LAST-MODIFIED:20230725T160321Z
UID:5485-1692093600-1692099000@investinhamilton.ca
SUMMARY:Social Media for Your Business (Webinar)
DESCRIPTION:Delivery: Online (via ZOOM) \n\n\n\nSocial media is an invaluable tool for today’s business\, whether you are just starting out or have been established for years.\n\n\n\nAbout this Event:\n\n\n\nNot understanding how to use social media effectively can leave you overwhelmed and ultimately hurt your bottom line as your potential customers can easily find your competitors. This workshop hosted by the Toronto Digital Service Squad will leave you with a better understanding of how to leverage the power of social media to grow your online community\, drive sales and reduce marketing costs. \n\n\n\nWhat you will learn: \n\n\n\n\nHow to choose the right social media platform(s) for your business\n\n\n\nHow to set up and optimize social media profiles\n\n\n\nThe basics of Instagram & Facebook shopping and how to utilize shoppable feeds\n\n\n\nBest practices for engagement on Facebook\, LinkedIn\, Twitter\, Instagram\, TikTok and Pinterest\n\n\n\nGrowing your social media community using both organic and paid strategies\n\n\n\nPlanning and curating your social media content\n\n\n\nTools for managing platforms and scheduling posts to save you time and energy\n\n\n\n\nJoin us to learn the ropes of building an engaging and profitable social media presence for your business. \n\n\n\nTo join this webinar please register below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/social-media-for-your-business-webinar-7/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230815T100000
DTEND;TZID=America/Toronto:20230815T113000
DTSTAMP:20260407T051130
CREATED:20230725T175826Z
LAST-MODIFIED:20230725T175826Z
UID:5494-1692093600-1692099000@investinhamilton.ca
SUMMARY:Google Ads for Small Business (Webinar)
DESCRIPTION:Location: Online. \n\n\n\nAbout this event:\n\n\n\nSearch Engine Marketing can be a great way to ensure your business comes up in Google when your ideal customer is searching for you. Setting up Google Ads properly can be challenging though. This beginner-level workshop will walk you through the things you need to know so you can succeed with pay-per-click Google Ads\, even on a small budget. \n\n\n\nYou’ll learn: \n\n\n\n\nWhat Search Engine Marketing is and how it works\, including an overview of the pay-per-click system and the Google Ads auction\n\n\n\nHow to determine your target audience and target ads for them\n\n\n\nHow to setup and manage a keyword list\n\n\n\nHow to write a great ad\n\n\n\nHow to know your if your website is setup for conversion (and how to measure that) so when you drive traffic to your site from ads\, it will lead to sales\n\n\n\nWhat’s an appropriate amount of money to spend on Google Ads\, and how to get the most out of a small budget\n\n\n\n\nThis workshop is a free online webinar for small businesses in Ontario. Participate online for free\, using your preferred device (laptop\, smartphone or tablet). All you need is a fast internet connection and free webinar software. Download details will be provided after registration. \n\n\n\nWebinars will be recorded and made available to all registrants. \n\n\n\nEveryone who registers for this webinar will be entered into a draw to win a free eBook copy of See You on the Internet: Building Your Small Business with Digital Marketing. The winners will be chosen at random and announced during the workshop\, and you have to be in attendance to claim your prize.
URL:https://investinhamilton.ca/hamilton-business-centre/event/google-ads-for-small-business-webinar-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230816T100000
DTEND;TZID=America/Toronto:20230816T110000
DTSTAMP:20260407T051130
CREATED:20230725T160453Z
LAST-MODIFIED:20230725T160536Z
UID:5486-1692180000-1692183600@investinhamilton.ca
SUMMARY:Marketing Essentials for Small Business 101
DESCRIPTION:Location: Online. \n\n\n\nAbout this event\n\n\n\nFor any new business\, growing your customer base is your top priority. Marketing is a critical piece of being found by your target audience\, converting those prospects to customers\, and keeping customers over the long term. This webinar will give you an introduction to the tips and tools you need to get your marketing started on the right foot. By the end of the presentation\, you will have everything you need to establish your brand\, identify and reach your target audience\, get your small business found by your prospects\, and drive new sales through the groundwork of establishing your small business’s marketing presence. \n\n\n\nWhat you will learn: \n\n\n\n\nHave I clearly defined my brand purpose?\n\n\n\nWhat is a core value proposition?\n\n\n\nHow do I know who my customers are and how do I reach them?\n\n\n\nHow do I get my small business noticed on Google?\n\n\n\nHow do I create effective paid digital and social ads?\n\n\n\nWhat digital presence can I establish for my brand?\n\n\n\nIs my website as effective as it needs to be?\n\n\n\nWhat social platforms should I leverage? How do I effectively engage on social media?\n\n\n\nWhat non-digital marketing channels should I consider?\n\n\n\nWhere can my small business be found?\n\n\n\nHow do I grow loyalty from existing customers?\n\n\n\nWhat tools and resources can I use today to help market & advertise my small business?\n\n\n\n\nJoin us to learn about marketing and advertising for your small business. \n\n\n\nSpeaker Bio:\n\n\n\nThis session will be presented by Vicki Waschkowski\, founder of Hook Marketing. \n\n\n\nHook Marketing is a boutique agency offering customized support to small and mid-sized businesses\, across all aspects of strategic planning\, branding\, website development\, digital marketing\, social media management\, and more. \n\n\n\nVicki is also a marketing professor at Mohawk College\, a post-grad social media professor at Seneca\, and a Chartered Marketer curriculum developer & instructor for the Canadian Marketing Association. \n\n\n\nVicki’s experience has spanned over 20 years\, on the leadership teams of some of Canada’s biggest marketing agencies and corporate franchises. She effectively applies big-agency and corporate insights to small business setup and success.
URL:https://investinhamilton.ca/hamilton-business-centre/event/marketing-essentials-for-small-business-101-5/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230818T180000
DTEND;TZID=America/Toronto:20230818T193000
DTSTAMP:20260407T051130
CREATED:20230725T154126Z
LAST-MODIFIED:20230725T154127Z
UID:5476-1692381600-1692387000@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-57/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230821T133000
DTEND;TZID=America/Toronto:20230821T150000
DTSTAMP:20260407T051130
CREATED:20230725T153932Z
LAST-MODIFIED:20230725T153933Z
UID:5472-1692624600-1692630000@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-53/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230822T100000
DTEND;TZID=America/Toronto:20230822T113000
DTSTAMP:20260407T051130
CREATED:20230725T160648Z
LAST-MODIFIED:20230725T160649Z
UID:5487-1692698400-1692703800@investinhamilton.ca
SUMMARY:eCommerce 101: What\, Why\, and How (Webinar)
DESCRIPTION:Delivery: Online (via ZOOM) \n\n\n\nMore consumers than ever before are turning to online shopping for greater convenience\, safety\, and variety.\n\n\n\n\n\n\n\nAbout this Event:\n\n\n\nIn this webinar\, the Toronto Digital Service Squad will teach you the basic steps to setting up an online store. We will cover everything from what you need to prepare before launching a store\, to choosing an e-commerce platform\, to providing excellent customer service online. You’ll finish this session feeling excited about how e-commerce can help you reach new customers and expand into different markets. \n\n\n\nWhat you will learn: \n\n\n\n\nWhat is e-commerce\, why it’s important\, and the benefits of selling online\n\n\n\nWhat platforms are available and how to pick the right one for you\n\n\n\nThe basics of inventory management\, choosing the right solution and streamlining point-of-sale for both in-store and online\n\n\n\nOptimizing your website content\, choosing the right themes\, and the basics of search engine optimization (SEO)\n\n\n\nHow to set up secure payments and various shipping options & costs\n\n\n\nLook at the basics of driving traffic to your store and boost sales through a variety of digital marketing channels\n\n\n\nHow to provide excellent customer service throughout the e-commerce purchase funnel\n\n\n\nJoin us to learn why you should consider e-commerce for your business and how you can easily get started.\n\n\n\n\nTo join this webinar please register below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ecommerce-101-what-why-and-how-webinar-8/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230823T100000
DTEND;TZID=America/Toronto:20230823T120000
DTSTAMP:20260407T051130
CREATED:20230725T160811Z
LAST-MODIFIED:20230725T160812Z
UID:5488-1692784800-1692792000@investinhamilton.ca
SUMMARY:Business Planning for Small Business
DESCRIPTION:Delivery: Online \n\n\n\nAbout this event:\n\n\n\nThis webinar is aimed at entrepreneurs in the early stages of small business development who are looking at various types of business models and trying to determine where to start. By the end of this presentation\, you will understand how to determine if your business idea is feasible\, create a business plan\, perform market research for your business plan\, interpret your idea into a realistic financial plan\, and take the next steps to get your business off the paper and into reality. \n\n\n\nWhat you will learn: \n\n\n\n\nWhat is a business plan?\n\n\n\nHow do I determine if my business idea is worth pursuing? How can I assess it?\n\n\n\nWhere do I start in creating a business plan? What should and shouldn’t I include?\n\n\n\nHow do I determine the market size\, addressable market\, and target market?\n\n\n\nWhat is a SWOT analysis and why is it important?\n\n\n\nHow do I accurately reflect the financial aspects of my small business in my plan?\n\n\n\nWhat stage am I in now and what should I do next?\n\n\n\nWhat resources are available to help me with my business planning?\n\n\n\n\nJoin us to learn all about business planning for your small business or start-up. \n\n\n\nSpeaker Bio: \n\n\n\nKaren Fischer is the co-founder of RK Fischer & Associates\, a business coaching and consulting business\, operating since January 2010. Karen started the business after 20 years of success in marketing\, sales\, channel development and general management in the high-tech\, business services and manufacturing sectors. She held management or executive roles for companies\, such as Cognos\, Entrust\, Mitel\, Siemens\, and Pitney Bowes. In the last six years of her career\, before starting RK Fischer & Associates with her business partner\, Karen held start-up Executive roles that included helping with plans for financing and acquisition for the businesses she worked. Based on this experience\, Karen found the consulting industry underserved the small business market and decided there was a need to fill this hole. \n\n\n\nKaren is a past member of the Board of Directors for the Business Advisory Centre of Durham Region and volunteered as a mentor for several of their programs. She served on Membership\, Marketing\, and Event Committees for the Ajax-Pickering Board of Trade and was responsible for helping develop their Professional Development Series. Upon moving to Sarnia\, ON\, Karen served as a Board Member for two years for the Sarnia Chamber of Commerce and has taught several online business courses at Lambton\, Mohawk\, and Algonquin Colleges.
URL:https://investinhamilton.ca/hamilton-business-centre/event/business-planning-for-small-business-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230823T120000
DTEND;TZID=America/Toronto:20230823T130000
DTSTAMP:20260407T051130
CREATED:20230808T132833Z
LAST-MODIFIED:20230808T132835Z
UID:5504-1692792000-1692795600@investinhamilton.ca
SUMMARY:Inclusivity Business Resource Series: SWOBEN (Black Entrepreneurs Network)
DESCRIPTION:Delivery: Online. \n\n\n\nAbout this event:\n\n\n\nRegardless of the stage of development of your business or idea\, your industry\, or your location within Southwestern Ontario\, SWOBEN is here to help! \n\n\n\nThrough our intake process and ongoing relationship\, SWOBEN matches Black entrepreneurs with the right type and scope of services they need. \n\n\n\nS﻿WOBEN will cover the Seminars and Workshops that are coming up\, as well as Networking Events\, Business Advisory Services and Mentorship opportunities! \n\n\n\nJ﻿oin to hear about the Black Business Development Program\, the flagship hybrid wraparound 4-month experience which includes business skills training\, personalized assessments of existing business activities and concepts\, matching with professional services\, mentorship\, and opportunities for businesses to be profiled. The next cohort will start in September 2023! \n\n\n\nWe look forward to seeing you there! \n\n\n\nSpeakers: \n\n\n\nLeo Nupolu Johnson – Executive Director @ Empowerment Squared \n\n\n\nAs Executive Director of Empowerment Squared\, Leo is responsible for leading the organization and ensuring that it is making meaningful and substantial progress toward its mission and vision. Working under the guidance of the organization’s strategic plan and in concert with the board of directors\, advisory council\, staff\, stakeholders\, and partners\, Leo manages and drives Empowerment Squared’s activities and outcomes. Leo is active in Canada\, Liberia\, Ghana\, and South Africa. His expertise spans nonprofit management\, international development\, immigration and resettlement\, fundraising\, and financial management. He has also served as the President of the Liberian Association of Canada and as a member of several boards of directors\, and is a United Nations Fellow. Leo has been the recipient of a Reverend John C Holland Award\, the YMCA Peace Medal\, the City of Hamilton’s World Citizenship Award\, and Afroglobal TV’s Visionary Award. \n\n\n\nJoëlle Kabisoso – Coordinator\, Professional Skills and Entrepreneurship @ Empowerment Squared \n\n\n\nHosted by: Innovation Factory.
URL:https://investinhamilton.ca/hamilton-business-centre/event/inclusivity-business-resource-series-swoben-black-entrepreneurs-network/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230823T190000
DTEND;TZID=America/Toronto:20230823T203000
DTSTAMP:20260407T051130
CREATED:20230725T180055Z
LAST-MODIFIED:20230725T180057Z
UID:5495-1692817200-1692822600@investinhamilton.ca
SUMMARY:Google Analytics 4 for Beginners
DESCRIPTION:Location: Online. \n\n\n\nAre you ready to unlock the secrets of your website’s performance and gain valuable insights into your online audience? Google Analytics is a powerful tool that can give you a deeper understanding of who is visiting your website\, what they’re doing there\, and how to optimize your online presence for maximum impact. \n\n\n\nDiscover the fundamentals of Google Analytics in this beginner-level webinar. We’ll cover Google Analytics 4 (the new version\, which will become default in July 2023). \n\n\n\nYou’ll learn: \n\n\n\n\nHow Google Analytics works and how it can give your business a competitive edge\n\n\n\nHow to connect your website to Google Analytics and set up Google Analytics properly\n\n\n\nHow to identify the purpose and goals of your website\, so you can use Google Analytics to make data-driven decisions to help grow your business\n\n\n\nHow to find the most valuable reports for your business inside Google Analytics 4\n\n\n\n\nThis workshop is a free online webinar for small businesses in Ontario. Participate online for free\, using your preferred device (laptop\, smartphone or tablet). All you need is a fast internet connection and free webinar software. Download details will be provided after registration. \n\n\n\nWebinars will be recorded and made available to all registrants. \n\n\n\nEveryone who registers for this webinar will be entered into a draw to win a free eBook copy of See You on the Internet: Building Your Small Business with Digital Marketing. The winners will be chosen at random and announced during the workshop\, and you have to be in attendance to claim your prize.
URL:https://investinhamilton.ca/hamilton-business-centre/event/google-analytics-4-for-beginners-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230824T100000
DTEND;TZID=America/Toronto:20230824T113000
DTSTAMP:20260407T051130
CREATED:20230725T161106Z
LAST-MODIFIED:20230725T161107Z
UID:5489-1692871200-1692876600@investinhamilton.ca
SUMMARY:How to Start a Fashion Business
DESCRIPTION:Location: Online. \n\n\n\nAbout this event \n\n\n\nDelivered by the Toronto Fashion Incubator\, this webinar will provide you with an overview of the practical steps needed to develop your fashion business in Toronto. You will learn about business planning\, as well as regulatory requirements specific to the fashion industry; protecting your designs as intellectual property; sourcing and the role of import/export in this sector; funding\, marketing\, and branding your fashion business effectively; pricing your business to turn a profit; understanding the role of sustainability in fashion; and\, of course\, what you should do and know before you launch. \n\n\n\nWhat you will learn: \n\n\n\n\nWhat do I need to consider when making a business plan for my fashion business?\n\n\n\nWhat is a CA number? What are other regulatory requirements that apply to fashion businesses?\n\n\n\nWhere do I find customers for my fashion business? How do I gain exposure?\n\n\n\nWhere can I get funding for my fashion business?\n\n\n\nHow and where do I source fabrics and other materials?\n\n\n\nWhy does my logo matter?\n\n\n\nHow do I make my fashion business sustainable?\n\n\n\nWhy do I need insurance to run a fashion business?\n\n\n\nHow do I make sure I’m setting my price high enough to make money and still be competitive?\n\n\n\nI’ve planned and I feel ready to launch. Now what?\n\n\n\nWhat is Toronto Fashion Incubator? How might they help my fashion business?\n\n\n\n\nJoin us to learn all about how to start a fashion business. \n\n\n\nSpeaker Bio: \n\n\n\nSusan Langdon is the Executive Director of the Toronto Fashion Incubator. Susan is a Toronto-born\, third-generation Canadian\, who was made a Member of the Order of Canada for her contributions to the fashion industry. In 1994\, Langdon was appointed to TFI as the first racialized woman to hold a leadership role in the Canadian fashion industry. \n\n\n\nThroughout her career as a fashion entrepreneur\, Susan has received much acclaim\, including the Fashion Canada Award\, Concours Design Award\, City of Toronto Industry Achievement Award\, Toronto Metropolitan University Alumni Award of Distinction\, International Woolmark Award of Distinction\, The JoAnna Townsend International Export Award\, Icons of Empowerment Award and Fashion Group International’s Fashion Visionary Award. \n\n\n\nAbout Toronto Fashion Incubator: \n\n\n\nThe Toronto Fashion Incubator (TFI) is the world’s first fashion incubator. TFI is an award-winning\, non-profit organization that drives a thriving fashion ecosystem by providing early to mid-stage entrepreneurs access to the expertise\, tools\, and connections they need to achieve and sustain success in the business of fashion. \n\n\n\nSince their launch in 1987\, major fashion meccas\, including London\, Paris\, New York\, and Milan\, have adopted TFI’s innovative co-sharing concept. There are now over 35 fashion incubators around the world\, all of which are based on the TFI ground-breaking model. For more information\, please visit: https://fashionincubator.com/
URL:https://investinhamilton.ca/hamilton-business-centre/event/how-to-start-a-fashion-business/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230825T093000
DTEND;TZID=America/Toronto:20230825T110000
DTSTAMP:20260407T051130
CREATED:20230725T161322Z
LAST-MODIFIED:20230725T161345Z
UID:5490-1692955800-1692961200@investinhamilton.ca
SUMMARY:WSIB: Laws & Regulations for Small Businesses
DESCRIPTION:Delivery: Online. \n\n\n\nAbout this event:\n\n\n\nWorkplace injuries are an important issue and can be costly for small business. Many employers do not understand their Health and Safety responsibilities and legal obligations. \n\n\n\nPlease join Enterprise Toronto in this free webinar provided by Workplace Safety and Insurance Board\, Health and Safety Excellence Program Consultant Lesia Conneely who will explain how to keep your workplace healthy and safe and in compliance with health and safety laws.
URL:https://investinhamilton.ca/hamilton-business-centre/event/wsib-laws-regulations-for-small-businesses-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230825T180000
DTEND;TZID=America/Toronto:20230825T193000
DTSTAMP:20260407T051130
CREATED:20230725T154157Z
LAST-MODIFIED:20230725T154157Z
UID:5477-1692986400-1692991800@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-58/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230828T133000
DTEND;TZID=America/Toronto:20230828T150000
DTSTAMP:20260407T051130
CREATED:20230725T153948Z
LAST-MODIFIED:20230725T153949Z
UID:5473-1693229400-1693234800@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-54/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230829T090000
DTEND;TZID=America/Toronto:20230829T100000
DTSTAMP:20260407T051130
CREATED:20230725T161613Z
LAST-MODIFIED:20230725T161613Z
UID:5491-1693299600-1693303200@investinhamilton.ca
SUMMARY:Mental Health Support for Entrepreneurs
DESCRIPTION:Location: Online. \n\n\n\nThis webinar delivered by the Mental Health Commission of Canada will provide you with information and resources to better understand the mental health challenges faced by small business owners and entrepreneurs. This presentation will help you understand the challenges and benefits of taking care of your mental health from a business perspective\, and provide you with some key strategies\, tools\, and resources so you are equipped to better understand your own mental health\, as well as the mental health of your employees and what you can do to be a leader for them. \n\n\n\nWhat you will learn: \n\n\n\n\nIs it good business to ensure my workplace is conducive to good mental health?\n\n\n\nWhat are the main barriers to workplace mental health\, particularly for people in leadership roles?\n\n\n\nHow do I recognize indicators of declining mental health?\n\n\n\nHow do I overcome stigma and find help?\n\n\n\nHow do I access free resources that are available to me and/or my employees?\n\n\n\nHow do I help my employees if they are struggling with their mental health?\n\n\n\n\nJoin us to learn about mental health support for small business owners and entrepreneurs. \n\n\n\nSpeaker Bios: \n\n\n\nLiz Horvath is the Manager of Workplace Mental Health at the Mental Health Commission of Canada. Liz is a consultant and international speaker with more than 25 years of experience and passion in health and safety. Specializing in workplace mental health\, Liz helps clients to achieve their goals with minimal risk of physical and psychological harm. She became personally familiar with the challenges of working as an entrepreneur when running her own business. \n\n\n\nIn 2016\, Liz was honoured for her part in helping to evolve workplace mental health in Canada as CSA Group Project Manager\, where she led the development of the National Standard of Canada for Psychological Health and Safety in the Workplace\, the first of its kind in the world. In her current role as Manager\, Workplace Mental Health\, with the Mental Health Commission of Canada\, Liz is dedicated to improving the quality of life of Canadian workers and their families by supporting organizations with building psychologically healthy\, safe\, and productive workplaces where people can flourish. \n\n\n\nTiana Field-Ridley is the Senior Program Manager of Workplace Mental Health at the Mental Health Commission of Canada. Tiana is an enthusiastic mental health advocate with a passion for turning systems knowledge into real-world change. She is currently working as a program manager at the Mental Health Commission of Canada\, where she supports employers in building workplace mental health strategies that align with the National Standard of Canada on Psychological Health and Safety in the Workplace. \n\n\n\nHer former experience includes six years serving on the Alberta Mental Health Review Panel where she gained extensive experience with in both mental health and judicial systems. She was also previously self-employed as an independent Mental Health First Aid instructor and conflict management consultant with a focus on community development.
URL:https://investinhamilton.ca/hamilton-business-centre/event/mental-health-support-for-entrepreneurs-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230829T190000
DTEND;TZID=America/Toronto:20230829T203000
DTSTAMP:20260407T051130
CREATED:20230725T180306Z
LAST-MODIFIED:20230725T180307Z
UID:5496-1693335600-1693341000@investinhamilton.ca
SUMMARY:Email Marketing for Small Business
DESCRIPTION:Email marketing allows you to connect directly with customers and grow your small business. In this webinar\, you will discover how to effectively use email to reach your target audience\, create impactful content for your emails\, and achieve your marketing goals. You will learn about the different types of emails to send\, how to create them\, and how to optimize your email marketing efforts. By the end of this beginner-level workshop\, you will have a clear understanding of how to implement a successful email marketing strategy. \n\n\n\nYou’ll learn: \n\n\n\n\nThe benefits of email marketing for small businesses\n\n\n\nHow email marketing differs from other digital marketing tactics\, and why it’s so cost-effective\n\n\n\nThe types of emails to send\, including regular newsletters\, promotional emails\, and transactional emails\n\n\n\nHow to create\, send\, and manage emails using various platforms\n\n\n\nThe key features\, pricing\, and integrations to consider when choosing an email marketing platform\n\n\n\nHow to repurpose email content for other marketing channels\n\n\n\nTechniques for promoting your email marketing campaigns and growing your subscriber list\n\n\n\n\nThis workshop is a free online webinar for small businesses in Ontario. Participate online for free\, using your preferred device (laptop\, smartphone\, or tablet). All you need is a fast internet connection and free webinar software. Download details will be provided after registration. \n\n\n\nWebinars will be recorded and made available to all registrants. \n\n\n\nEveryone who registers for this webinar will be entered into a draw to win a free eBook copy of See You on the Internet: Building Your Small Business with Digital Marketing. The winners will be chosen at random and announced during the workshop\, and you have to be in attendance to claim your prize.
URL:https://investinhamilton.ca/hamilton-business-centre/event/email-marketing-for-small-business/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230831T100000
DTEND;TZID=America/Toronto:20230831T110000
DTSTAMP:20260407T051130
CREATED:20230725T161917Z
LAST-MODIFIED:20230725T162004Z
UID:5492-1693476000-1693479600@investinhamilton.ca
SUMMARY:Why Financial Ratios Matter: How to Know if You're Turning a Profit
DESCRIPTION:Location: Online. \n\n\n\nThis financial literacy webinar will show you how to calculate key financial ratios and understand the meaning of the calculations. By the end of the session\, you will be able to interpret the results to become better managers of your small business. \n\n\n\nWhat you will learn: \n\n\n\n\nHow profitable is my business?\n\n\n\nHow do my profits compare to the industry?\n\n\n\nWhat’s the trend in my profits?\n\n\n\nHow quickly are we growing?\n\n\n\nCan we pay the bills? Can we pay the bank?\n\n\n\nAm I getting a return on my investment?\n\n\n\n\nJoin us to learn why financial ratios matter. \n\n\n\nSpeaker Bio: \n\n\n\nAll speakers are registered Chartered Professional Accountants (CPA) volunteering as part of CPA Canada’s Financial Literacy program. All CPA members are professional financial experts who have a solid reputation and position of trust with Canadians. Their top priorities are protecting and acting in the public’s interest. They are active in their communities and have a long history of giving back. \n\n\n\nCPA Canada is working to address the growing social problem of financial literacy in Canada. Their mission is to deliver unbiased objective financial literacy education and information to improve the overall state of financial literacy in Canada. The information they provide is free\, unbiased\, functional\, and clear\, delivered at the grassroots level through their national CPA member network. \n\n\n\nFor more information about CPA Canada’s Financial Literacy program\, please visit their website: https://www.cpacanada.ca/en/public-interest/financial-literacy
URL:https://investinhamilton.ca/hamilton-business-centre/event/why-financial-ratios-matter-how-to-know-if-youre-turning-a-profit/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230901T180000
DTEND;TZID=America/Toronto:20230901T193000
DTSTAMP:20260407T051130
CREATED:20230901T130147Z
LAST-MODIFIED:20230901T130148Z
UID:5524-1693591200-1693596600@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-59/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230904T133000
DTEND;TZID=America/Toronto:20230904T150000
DTSTAMP:20260407T051130
CREATED:20230901T130558Z
LAST-MODIFIED:20230901T130558Z
UID:5529-1693834200-1693839600@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business
DESCRIPTION:** Please note this is a virtual resource\, no Zoom link will be sent. To access the resource and videos\, please register using the form below and you will receive an email with a link to Ten Steps. \n\n\n\nLearn how to start a small business at your own pace anywhere\, anytime!\n\n\n\nTen Steps to Starting a Business is an online resource guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nTo access Ten Steps simply register by completing the form below.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-64/
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20230905T100000
DTEND;TZID=America/Toronto:20230905T113000
DTSTAMP:20260407T051130
CREATED:20230901T131127Z
LAST-MODIFIED:20230901T131128Z
UID:5533-1693908000-1693913400@investinhamilton.ca
SUMMARY:The Importance of Paid Advertising in a Digital Space
DESCRIPTION:Delivery: Online \n\n\n\nAdvertising in the digital space can be complicated\, especially with different ad formats\, multiple platforms\, budgeting\, and running your own business! If you are not sure where to begin or are confused about what kind of ad to run\, this session is for you!\n\n\n\nIn this webinar\, the Digital Service Squad from Toronto will share key insights into Google Ads\, Facebook Ads\, and Instagram Ads. \n\n\n\nYou will learn about: \n\n\n\n\nGoogle Ads\n\n\n\nFacebook ads\n\n\n\nFacebook pixel\n\n\n\nInstagram ads\n\n\n\nTargeting audiences\n\n\n\nWhich ads to run for your business\n\n\n\nKey terminology in ad platforms\n\n\n\n\nJoin us to learn why you should consider paid advertising for your business and how you can easily get started. \n\n\n\nRegister in advance on Zoom for this meeting by clicking on the Register Now button below. After registering\, you will receive a confirmation email containing information about joining the meeting.
URL:https://investinhamilton.ca/hamilton-business-centre/event/the-importance-of-paid-advertising-in-a-digital-space-5/
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