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DTSTART;TZID=America/Toronto:20260807T110000
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UID:8778-1786100400-1786105800@investinhamilton.ca
SUMMARY:Entrepreneur Essentials: Understanding your Value Proposition
DESCRIPTION:Location: Online. \n\n\n\nJoin the VBEC team for a group session exploring who you are as a business. \n\n\n\nJoin the Vaughan Business & Entrepreneurship Centre (VBEC) for a group session exploring who you are as a business. Faaria Wali\, our Small Business Advisor\, will guide you through conversations about: \n\n\n\n\nyour compelling value;\n\n\n\nunderstanding your customer; and\n\n\n\nfine-tuning your value proposition.\n\n\n\n\nWhen you finish this group session\, you should have a clearer understanding of your product or service and why your customers come to you. We also explore the idea of an “elevator pitch”. During this virtual open-forum-style Q&A\, feel free to turn on your cameras\, ask questions in the chat box\, and share more about your business. \n\n\n\nThese sessions will occur monthly. Attend any session that fits your schedule. This session is ideal for idea-stage\, Pre-Launch businesses\, & businesses looking to grow \n\n\n\nIf you have any questions for us at VBEC\, send an email to ed@vaughan.ca. \n\n\n\n*Virtual zoom meeting link will be sent to your inbox 1 day prior to the event.
URL:https://investinhamilton.ca/hamilton-business-centre/event/entrepreneur-essentials-understanding-your-value-proposition-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260804T180000
DTEND;TZID=America/Toronto:20260804T200000
DTSTAMP:20260727T120308Z
CREATED:20260727T120219Z
LAST-MODIFIED:20260727T120308Z
UID:8774-1785866400-1785873600@investinhamilton.ca
SUMMARY:Crafting Your Business Plan
DESCRIPTION:Location: Online. \n\n\n\nLearn how to create a Profitable Business Roadmap \n\n\n\nA thought-out business plan can provide a small business the ability to transform ideas into a concrete\, actionable roadmap for success! \n\n\n\nThis July\, August\, and September\, we invite you to attend one of our virtual Crafting Your Business Plan sessions. \n\n\n\nHosted by the Business Centre Guelph-Wellington\, this session will help small business owners mitigate risks\, avoid costly mistakes\, and clarify your target market. A business plan explains your business idea\, short and long-term business goals and what resources are available to start and operate your business.
URL:https://investinhamilton.ca/hamilton-business-centre/event/crafting-your-business-plan/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260803T133000
DTEND;TZID=America/Toronto:20260803T150000
DTSTAMP:20260727T122645Z
CREATED:20260727T122644Z
LAST-MODIFIED:20260727T122645Z
UID:8799-1785763800-1785769200@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business (Virtual Resource)
DESCRIPTION:Learn how to start a small business at your own pace anywhere\, anytime! \n\n\n\nTen Steps to Starting a Business is an online guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! Now available in over 120+ languages.  \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nPlease note this is a virtual online guide only\, no Zoom link will be sent. \n\n\n\nTo access the written guide and videos\, please register using the form below and you will receive a link to the email address provided. If you do not receive a link within a few minutes\, please check your Junk or Spam folders.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-virtual-resource-101/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260803T100000
DTEND;TZID=America/Toronto:20260803T110000
DTSTAMP:20260723T142221Z
CREATED:20260723T142220Z
LAST-MODIFIED:20260723T142221Z
UID:8762-1785751200-1785754800@investinhamilton.ca
SUMMARY:Market Research Made Simple
DESCRIPTION:Free Self-Paced Online Challenge\n\n\n\nDate: Available AnytimeLocation: OnlineCost: Free \n\n\n\nAbout This Challenge\n\n\n\nBefore you invest time and money into your business idea\, make sure there’s a market for it. \n\n\n\nMarket Research Made Simple is a free\, self-paced online challenge from the Hamilton Business Centre designed to help entrepreneurs make informed business decisions through practical market research. \n\n\n\nWhether you’re starting your first business or exploring a new idea\, this 14-lesson challenge will guide you through the process of understanding your customers\, researching your competitors\, validating your ideas\, and reducing risk before you launch. \n\n\n\nEach lesson is practical\, easy to follow\, and can be completed at your own pace. \n\n\n\nWhat You’ll Learn\n\n\n\nThroughout this challenge\, you’ll learn how to: \n\n\n\n\nIdentify the real problem your business solves\n\n\n\nDefine and understand your ideal customer\n\n\n\nConduct customer interviews that uncover valuable insights\n\n\n\nResearch competitors and identify market opportunities\n\n\n\nAnalyze customer reviews and online demand\n\n\n\nEvaluate pricing strategies\n\n\n\nResearch your local market\n\n\n\nUse social media as a market research tool\n\n\n\nUse AI to organize and analyze your findings\n\n\n\nTest your business idea before investing\n\n\n\nTurn your research into a practical action plan\n\n\n\n\nYou’ll also receive downloadable worksheets that help you apply what you’ve learned every step of the way. \n\n\n\nWho Should Attend?\n\n\n\nThis challenge is ideal for: \n\n\n\n\nAspiring entrepreneurs\n\n\n\nNew business owners\n\n\n\nSide-hustle entrepreneurs\n\n\n\nAnyone exploring a new business idea\n\n\n\nSmall business owners looking to better understand their market\n\n\n\n\nNo previous business experience is required. \n\n\n\nChallenge Details\n\n\n\n\nFormat: Self-paced online learning\n\n\n\nLength: 14 practical lessons\n\n\n\nCost: Free\n\n\n\nAccess: Available anytime from any device\n\n\n\nAccessible: Available in 13+ languages\n\n\n\n\nWhy Take This Challenge?\n\n\n\nToo many entrepreneurs build their business on assumptions. This challenge will help you replace guesswork with evidence so you can make smarter decisions\, reduce risk\, and move forward with greater confidence. \n\n\n\nReady to Make Smarter Business Decisions?\n\n\n\nRegister below to get instant access. You’ll receive an email with a link to the online lesson portal. If you don’t see it within 10–15 minutes\, please check your junk or spam folder.
URL:https://investinhamilton.ca/hamilton-business-centre/event/market-research-made-simple-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260728T100000
DTEND;TZID=America/Toronto:20260728T113000
DTSTAMP:20260626T173243Z
CREATED:20260626T173241Z
LAST-MODIFIED:20260626T173243Z
UID:8492-1785232800-1785238200@investinhamilton.ca
SUMMARY:Hiring Your First Employee
DESCRIPTION:Location: Online. \n\n\n\nReady to take the leap and grow your team? Join our online session with Engage HR where we’ll walk you through everything you need to know about hiring your first employee. From finding the right fit to navigating all the paperwork\, we’ve got you covered. Perfect for new business owners looking to expand without the stress. Don’t miss out on this chance to get tips\, tricks\, and real talk about building your team! \n\n\n\nDate: July 28Time: 10am-11:30amWhere: Zoom (you will receive the link a day before the event by e-mail)Cost: Free
URL:https://investinhamilton.ca/hamilton-business-centre/event/hiring-your-first-employee/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260727T100000
DTEND;TZID=America/Toronto:20260727T110000
DTSTAMP:20260723T142109Z
CREATED:20260723T142108Z
LAST-MODIFIED:20260723T142109Z
UID:8752-1785146400-1785150000@investinhamilton.ca
SUMMARY:Market Research Made Simple
DESCRIPTION:Free Self-Paced Online Challenge\n\n\n\nDate: Available AnytimeLocation: OnlineCost: Free \n\n\n\nAbout This Challenge\n\n\n\nBefore you invest time and money into your business idea\, make sure there’s a market for it. \n\n\n\nMarket Research Made Simple is a free\, self-paced online challenge from the Hamilton Business Centre designed to help entrepreneurs make informed business decisions through practical market research. \n\n\n\nWhether you’re starting your first business or exploring a new idea\, this 14-lesson challenge will guide you through the process of understanding your customers\, researching your competitors\, validating your ideas\, and reducing risk before you launch. \n\n\n\nEach lesson is practical\, easy to follow\, and can be completed at your own pace. \n\n\n\nWhat You’ll Learn\n\n\n\nThroughout this challenge\, you’ll learn how to: \n\n\n\n\nIdentify the real problem your business solves\n\n\n\nDefine and understand your ideal customer\n\n\n\nConduct customer interviews that uncover valuable insights\n\n\n\nResearch competitors and identify market opportunities\n\n\n\nAnalyze customer reviews and online demand\n\n\n\nEvaluate pricing strategies\n\n\n\nResearch your local market\n\n\n\nUse social media as a market research tool\n\n\n\nUse AI to organize and analyze your findings\n\n\n\nTest your business idea before investing\n\n\n\nTurn your research into a practical action plan\n\n\n\n\nYou’ll also receive downloadable worksheets that help you apply what you’ve learned every step of the way. \n\n\n\nWho Should Attend?\n\n\n\nThis challenge is ideal for: \n\n\n\n\nAspiring entrepreneurs\n\n\n\nNew business owners\n\n\n\nSide-hustle entrepreneurs\n\n\n\nAnyone exploring a new business idea\n\n\n\nSmall business owners looking to better understand their market\n\n\n\n\nNo previous business experience is required. \n\n\n\nChallenge Details\n\n\n\n\nFormat: Self-paced online learning\n\n\n\nLength: 14 practical lessons\n\n\n\nCost: Free\n\n\n\nAccess: Available anytime from any device\n\n\n\nAccessible: Available in 13+ languages\n\n\n\n\nWhy Take This Challenge?\n\n\n\nToo many entrepreneurs build their business on assumptions. This challenge will help you replace guesswork with evidence so you can make smarter decisions\, reduce risk\, and move forward with greater confidence. \n\n\n\nReady to Make Smarter Business Decisions?\n\n\n\nRegister below to get instant access. You’ll receive an email with a link to the online lesson portal. If you don’t see it within 10–15 minutes\, please check your junk or spam folder.
URL:https://investinhamilton.ca/hamilton-business-centre/event/market-research-made-simple/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260723T120000
DTEND;TZID=America/Toronto:20260723T130000
DTSTAMP:20260611T155519Z
CREATED:20260611T155518Z
LAST-MODIFIED:20260611T155519Z
UID:8362-1784808000-1784811600@investinhamilton.ca
SUMMARY:How to Open a Restaurant in Hamilton
DESCRIPTION:Location: Online \n\n\n\nHave you dreamed of opening your own restaurant but aren’t sure where to begin?  \n\n\n\nOpening a restaurant is exciting\, but it also involves navigating business registration\, zoning requirements\, licensing\, Public Health approvals\, inspections\, and ongoing compliance obligations. Understanding the process early can help you avoid costly mistakes and unexpected delays. \n\n\n\nJoin the Hamilton Business Centre for this free webinar designed specifically for aspiring restaurant owners and food entrepreneurs looking to establish a business in Hamilton. \n\n\n\nDuring this session\, you’ll learn how to: \n\n\n\n\nSet up your restaurant as a legal business in Ontario\n\n\n\nChoose and register your business name\n\n\n\nObtain a CRA Business Number and understand your tax obligations\n\n\n\nDetermine which restaurant licence category applies to your operation\n\n\n\nConfirm whether your proposed location complies with Hamilton’s Zoning By-law\n\n\n\nUnderstand when building permits may be required\n\n\n\nPrepare for Public Health\, Fire\, and other municipal inspections\n\n\n\nMeet Food Handler Certification requirements\n\n\n\nNavigate the documents and approvals needed before opening\n\n\n\nBuild strong operational practices that support long-term success\n\n\n\n\nWhether you’re planning a coffee shop\, takeout establishment\, full-service restaurant\, restaurant with liquor service\, or catering business\, this webinar will provide practical\, Hamilton-specific guidance to help you turn your vision into reality. \n\n\n\nBy the end of the session\, you’ll have a clearer understanding of the steps required to launch your restaurant with confidence. \n\n\n\nWho should attend?• Aspiring restaurant owners• First-time food entrepreneurs• Existing food operators expanding into a new location• Individuals exploring opportunities in Hamilton’s growing food sector \n\n\n\nRegistration is required. A virtual webinar link will be sent to registrants upon registration to the email address provided. If you do not receive a link\, please be sure to check your email’s SPAM folder. \n\n\n\nThe workshop will begin promptly at 12:00 PM. If you are unable to attend\, please cancel your registration via email or call 905-540-6400.
URL:https://investinhamilton.ca/hamilton-business-centre/event/how-to-open-a-restaurant-in-hamilton/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260722T180000
DTEND;TZID=America/Toronto:20260722T200000
DTSTAMP:20260626T172759Z
CREATED:20260626T172757Z
LAST-MODIFIED:20260626T172759Z
UID:8490-1784743200-1784750400@investinhamilton.ca
SUMMARY:Business Financials 101
DESCRIPTION:Location: Online. \n\n\n\nLearn how to understand costing\, price\, sales forecasting and basic financial statements for your small business! \n\n\n\nGain a better understanding of your business costing\, pricing\, sales forecasting\, and basic financial statements! \n\n\n\nThis July\, August\, and September\, we invite you to attend one of our virtual Business Financials 101 sessions. \n\n\n\nHosted by the Business Centre Guelph-Wellington\, this session will help small business owners build a stronger understanding of their financials — an essential part of evaluating business health\, improving decision-making\, and driving profitability. \n\n\n\nIn this session\, you will learn: \n\n\n\n\nCosting & Pricing: Learn how to calculate product/service costs\, set profitable prices\, and use pricing strategies that balance customer value with business margins.\n\n\n\nSales Forecasting: Understand how to estimate future sales using market trends\, historical data\, and customer demand to support budgeting and business planning.\n\n\n\nCash Flow: Techniques for improving budgeting and cash flow management to support more accurate financial forecasting.
URL:https://investinhamilton.ca/hamilton-business-centre/event/business-financials-101/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260721T093000
DTEND;TZID=America/Toronto:20260721T110000
DTSTAMP:20260626T172135Z
CREATED:20260626T172134Z
LAST-MODIFIED:20260626T172135Z
UID:8486-1784626200-1784631600@investinhamilton.ca
SUMMARY:Create & Optimize Your Google Business Profile
DESCRIPTION:Location: Online. \n\n\n\nIn this workshop\, you will learn how to create and manage a Google Business Profile from start to finish. \n\n\n\nShowing up when customers are searching online is more important than ever. Ensure customers can find accurate\, updated information about your local business on Google Search and Google Maps\, no matter which device they use. In this workshop\, you will learn how to create and manage a Google Business Profile from start to finish. \n\n\n\nIn this session we’ll show you how to: \n\n\n\n\nCreate or claim your Google Business Profile\n\n\n\nManage your business info across Google Search and Maps\n\n\n\nUse your Business Profile to connect with potential customers
URL:https://investinhamilton.ca/hamilton-business-centre/event/create-optimize-your-google-business-profile/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260720T140000
DTEND;TZID=America/Toronto:20260720T153000
DTSTAMP:20260626T172455Z
CREATED:20260626T172454Z
LAST-MODIFIED:20260626T172455Z
UID:8488-1784556000-1784561400@investinhamilton.ca
SUMMARY:Intro to E-Commerce: From Idea to First Sale in Ten Steps
DESCRIPTION:Location: Online. \n\n\n\nExploring the essentials of launching a successful online business \n\n\n\nAbout the workshop: \n\n\n\nJoin our comprehensive E-commerce workshop where we’ll explore the essentials of launching a successful online business. \n\n\n\nFrom identifying your target audience and sourcing products to choosing the right platform and designing your brand\, we’ll touch on each crucial step. \n\n\n\nGet introduced to topics such as: \n\n\n\n\nSourcing your products\n\n\n\nRegistering your business\n\n\n\nBuilding your online store\n\n\n\nDiscovering the essentials of effectively marketing\n\n\n\nAttracting customers\n\n\n\n\nWe’ll run through 10 steps to help you turn your idea into your first sale. Perfect for beginners and those looking to get started with an e-commerce strategy.
URL:https://investinhamilton.ca/hamilton-business-centre/event/intro-to-e-commerce-from-idea-to-first-sale-in-ten-steps-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260720T133000
DTEND;TZID=America/Toronto:20260720T150000
DTSTAMP:20260626T145943Z
CREATED:20260626T145942Z
LAST-MODIFIED:20260626T145943Z
UID:8471-1784554200-1784559600@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business (In-Person Session)
DESCRIPTION:Location: In-Person. \n\n\n\nAre you dreaming of launching your own business but unsure where to start? Don’t miss this opportunity to gain essential insights and actionable guidance at our in-person seminar\, Ten Steps to Starting a Business! Starting a small business can be exciting and challenging. With careful research and hard work\, it can also be very rewarding. \n\n\n\nThis seminar is designed for aspiring entrepreneurs like you\, covering the fundamentals to make starting a small business faster and easier. \n\n\n\nYou’ll explore key topics including: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirements\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nWhether you’re just brainstorming or ready to take the plunge\, this 90-minute session will equip you with the tools and confidence to turn your vision into reality. Plus\, it’s hosted by the Hamilton Business Centre – your go-to hub for business support. \n\n\n\nLocation: Hamilton Business Centre\, Hamilton City Hall\, 71 Main Street West (1st Floor)\, Hamilton\, ON.  \n\n\n\nHave questions? Call 905-540-6400.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-in-person-session-18/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260716T140000
DTEND;TZID=America/Toronto:20260716T153000
DTSTAMP:20260626T171144Z
CREATED:20260626T171143Z
LAST-MODIFIED:20260626T171144Z
UID:8479-1784210400-1784215800@investinhamilton.ca
SUMMARY:Introduction to Bookkeeping: Logan Katz Learning Series
DESCRIPTION:Location: Online. \n\n\n\nStrengthen your business from the ground up with must-have bookkeeping know-how. \n\n\n\nProper record keeping and effective financial organization are critical pillars of business success—no matter the size or stage of your enterprise. As part of the Logan Katz Learning Series\, this interactive and practical workshop is designed to equip business owners\, entrepreneurs\, and aspiring bookkeepers with the foundational skills needed to manage financial information with confidence. \n\n\n\nIn this engaging session\, participants will learn: \n\n\n\n\nThe key principles and terminology of bookkeeping\n\n\n\nHow to set up and maintain a simple\, efficient record-keeping system\n\n\n\nBest practices for organizing receipts\, invoices\, and financial documents\n\n\n\nTechniques for tracking income and expenses accurately\n\n\n\nHow to avoid common pitfalls that can lead to errors or missed opportunities\n\n\n\nWhen and how to delegate bookkeeping tasks effectively\n\n\n\n\nWhether you’re managing the books yourself or supervising someone who does\, this workshop will provide you with the tools and clarity to stay on top of your financials and make informed decisions for your business. Designed to be accessible and actionable\, the content is suitable for beginners and those looking to refresh their knowledge.
URL:https://investinhamilton.ca/hamilton-business-centre/event/introduction-to-bookkeeping-logan-katz-learning-series-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260714T093000
DTEND;TZID=America/Toronto:20260714T110000
DTSTAMP:20260626T170920Z
CREATED:20260626T170917Z
LAST-MODIFIED:20260626T170920Z
UID:8476-1784021400-1784026800@investinhamilton.ca
SUMMARY:Business Fundamentals: Marketing & Sales
DESCRIPTION:Location: Online. \n\n\n\nOverview \n\n\n\nThis session will help you create a marketing plan that targets your ideal customer and help you identify the marketing tactics. \n\n\n\nMarketing and Sales: Marketing drives sales. Let’s build your strategy. \n\n\n\nWithout a clear marketing and sales strategy\, your business risks wasting time\, money-and missing out on customers. In BACD’s Marketing & Sales Session\, you’ll learn how to attract the right audience\, build your brand\, and convert leads into loyal clients. \n\n\n\nWe’ll help you create a strategy that works for your business and budget. \n\n\n\nHere’s what we cover: \n\n\n\n\nBranding and your value proposition\n\n\n\nOnline and offline marketing tactics\n\n\n\nLead generation and client acquisition\n\n\n\nSales strategy and follow-up process\n\n\n\nDigital tools and web elements that support growth\n\n\n\n\nThis session is part of our Business Fundamentals Series\, which also includes Start Up\, Business Planning\, and Finance & Operations. Take them in any order-sessions run monthly with flexible times. \n\n\n\nJoin us and start building a marketing and sales strategy that gets results.
URL:https://investinhamilton.ca/hamilton-business-centre/event/business-fundamentals-marketing-sales-7/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260708T093000
DTEND;TZID=America/Toronto:20260708T110000
DTSTAMP:20260626T170651Z
CREATED:20260626T170623Z
LAST-MODIFIED:20260626T170651Z
UID:8473-1783503000-1783508400@investinhamilton.ca
SUMMARY:Websites 101: Building Your Online Presence From Scratch
DESCRIPTION:Location: Online. \n\n\n\nYour website is often the first impression potential customers have of your business and the data shows it matters. \n\n\n\nYour website is often the first impression potential customers have of your business and the data shows it matters. 94% of consumers say website design is the reason they mistrust or reject a site\, and nearly half won’t wait more than two seconds for a page to load. If your online presence isn’t working hard for you\, it’s working against you.In this hands-on workshop\, Marketing & PR Specialist\, Daisy Raudales will walk you through how to build a strong\, professional website from scratch\, even if you’ve never done it before.What you’ll learn: \n\n\n\n\nThe 6 essential elements every strong website needs\n\n\n\nHow to translate your brand identity into a site that actually converts\n\n\n\nA step-by-step 7-part framework for building your website (hosting\, sitemap\, content\, design\, SEO\, and more)\n\n\n\nHow to use keywords to improve your search visibility\n\n\n\nPractical tips for marketing your website once it’s live\n\n\n\nA live tutorial walking through a real website example\n\n\n\n\nBring your questions\, your ideas\, and a notebook (or laptop) if you’d like to follow along. \n\n\n\nAbout the Presenter: Daisy is the founder of DRPR Inc\, a Public Relations and Marketing Agency in Ajax. With over 8 years of experience in the industry\, she has helped 50+ brands build their visibility through strategic communications\, content marketing\, media relations\, and website development. \n\n\n\nDaisy holds a Degree in Communications & Digital Media and an Advanced Diploma in Public Relations. Since launching DRPR in 2020\, she’s led campaigns for clients across a range of industries from wellness and hospitality to nonprofits and economic development. She is passionate about helping businesses thrive online and build awareness\, credibility and growth.
URL:https://investinhamilton.ca/hamilton-business-centre/event/websites-101-building-your-online-presence-from-scratch/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260706T130000
DTEND;TZID=America/Toronto:20260706T143000
DTSTAMP:20260626T171818Z
CREATED:20260626T171817Z
LAST-MODIFIED:20260626T171818Z
UID:8484-1783342800-1783348200@investinhamilton.ca
SUMMARY:Entrepreneur Essentials: Understanding your Value Proposition
DESCRIPTION:Location: Online. \n\n\n\nJoin the Vaughan Business & Entrepreneurship Centre (VBEC) for a group session exploring who you are as a business. Faaria Wali\, our Small Business Advisor\, will guide you through conversations about: \n\n\n\n\nyour compelling value;\n\n\n\nunderstanding your customer; and\n\n\n\nfine-tuning your value proposition.\n\n\n\n\nWhen you finish this group session\, you should have a clearer understanding of your product or service and why your customers come to you. We also explore the idea of an “elevator pitch”. During this virtual open-forum-style Q&A\, feel free to turn on your cameras\, ask questions in the chat box\, and share more about your business. \n\n\n\nThese sessions will occur monthly. Attend any session that fits your schedule. This session is ideal for idea-stage\, Pre-Launch businesses\, & businesses looking to grow \n\n\n\n*Virtual zoom meeting link will be sent to your inbox 1 day prior to the event.
URL:https://investinhamilton.ca/hamilton-business-centre/event/entrepreneur-essentials-understanding-your-value-proposition-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260706T120000
DTEND;TZID=America/Toronto:20260706T130000
DTSTAMP:20260603T132358Z
CREATED:20260603T132357Z
LAST-MODIFIED:20260603T132358Z
UID:8350-1783339200-1783342800@investinhamilton.ca
SUMMARY:How to Start a Food Truck Business in Hamilton
DESCRIPTION:Location: Online \n\n\n\nA free webinar for aspiring food entrepreneurs. \n\n\n\nThinking about launching a food truck in Hamilton? This webinar will walk you through everything you need to know to turn your idea into a fully operating mobile food business – without getting overwhelmed by permits\, paperwork\, or regulations. \n\n\n\nHamilton’s food truck scene is growing fast\, offering entrepreneurs a unique opportunity to enter the market with lower startup costs and flexible operations compared to traditional restaurants . But success starts with understanding the rules of the road. \n\n\n\nIn this session\, we’ll break down the essential steps to help you get started with confidence\, including: \n\n\n\n\nHow to legally register your food truck business in Ontario\n\n\n\nUnderstanding Hamilton’s food service vehicle classes and licensing requirements\n\n\n\nHealth\, safety\, and food handling certification requirements\n\n\n\nWhat inspections\, permits\, and documentation you’ll need before you can operate\n\n\n\nZoning rules\, park permits\, and where food trucks are allowed to operate\n\n\n\nCommon mistakes new food truck owners make – and how to avoid them\n\n\n\nPractical tips for planning your launch and setting up for long-term success\n\n\n\n\nWhether you’re in the early idea stage or already planning your menu and concept\, this webinar will give you a clear roadmap for navigating Hamilton’s regulatory process and building a strong foundation for your food truck business. \n\n\n\nPerfect for: \n\n\n\n\nAspiring food truck owners\n\n\n\nChefs\n\n\n\nCaterers\n\n\n\nentrepreneurs looking to break into Hamilton’s growing mobile food industry\n\n\n\n\nRegistration is required. A virtual webinar link will be sent to registrants upon registration to the email address provided. If you do not receive a link\, please be sure to check your email’s SPAM folder. \n\n\n\nThe workshop will begin promptly at 12:00 PM. If you are unable to attend\, please cancel your registration via email or call 905-540-6400.
URL:https://investinhamilton.ca/hamilton-business-centre/event/how-to-start-a-food-truck-business-in-hamilton/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260703T110000
DTEND;TZID=America/Toronto:20260703T123000
DTSTAMP:20260626T171510Z
CREATED:20260626T171436Z
LAST-MODIFIED:20260626T171510Z
UID:8481-1783076400-1783081800@investinhamilton.ca
SUMMARY:Entrepreneur Essentials: Business Plan Writing Tips
DESCRIPTION:Location: Online. \n\n\n\nJoin the Vaughan Business & Entrepreneurship Centre (VBEC) for a group session on business plan writing tips. You may have attended our business plan launchpad series and are now ready to put pen to paper. Take a deep dive into each section of the business plan with Faaria Wali\, our Small Business Advisor. Faaria will highlight key sections of the plan that selection committees and lenders will look for in your plan\, including: \n\n\n\n\nYour company profile\n\n\n\nA detailed marketing strategy\n\n\n\nYour process and procedures\n\n\n\nAnd more…\n\n\n\n\nDuring this virtual open-forum style Q&A\, feel free to turn cameras on\, ask questions in the chatbox\, and share about your own business. \n\n\n\n*Virtual zoom meeting link will be sent to your inbox 1 day prior to the event.
URL:https://investinhamilton.ca/hamilton-business-centre/event/entrepreneur-essentials-business-plan-writing-tips/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260630T130000
DTEND;TZID=America/Toronto:20260630T140000
DTSTAMP:20260519T150123Z
CREATED:20260519T150027Z
LAST-MODIFIED:20260519T150123Z
UID:8327-1782824400-1782828000@investinhamilton.ca
SUMMARY:Reimagining Workplaces: Succeeding Through Disability Inclusion
DESCRIPTION:Location: Online. \n\n\n\nCreating a disability inclusive workplace goes beyond fairness; it means understanding equity. \n\n\n\nDuring the training session Fair Isn’t Always Equal: How Workplace Inequity Creates Barriers for People Who have a Disability\,you will gain knowledge of: \n\n\n\n\nReal-world stories to help you recognize unintended barriers people who have a disability experience in the workplace\n\n\n\nHow equity-based approaches can lead to better outcomes in the workplace.\n\n\n\n\nYou will also have the opportunity to learn how the Ontario Corporate Training Centre project can support you in your disability inclusion journey. \n\n\n\nPlease note\, an ASL Interpretation will be provided for this event. \n\n\n\n\n\n\n\nAbout the Presenter: \n\n\n\nCristin O’Sullivan\n\n\n\nCristin O’Sullivan is a seasoned professional with more than two decades of expertise providing employment support\, enhancing educational access\, and fostering community development initiatives for people who have disabilities. Her passion for helping others is reflected in her innovative\, collaborative efforts with various organizations to address social challenges and promote equitable access. \n\n\n\n\nODEN\, Ontario Disability Employment Network\n\n\n\nTransforming Workplaces Through Disability Inclusive Hiring – OCTC
URL:https://investinhamilton.ca/hamilton-business-centre/event/reimagining-workplaces-succeeding-through-disability-inclusion/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260630T130000
DTEND;TZID=America/Toronto:20260630T140000
DTSTAMP:20260519T145723Z
CREATED:20260519T145722Z
LAST-MODIFIED:20260519T145723Z
UID:8325-1782824400-1782828000@investinhamilton.ca
SUMMARY:Competition Bureau 101 for Businesses
DESCRIPTION:Location: Online. \n\n\n\nMany businesses overlook competition law. Learn how to spot issues\, give better advice\, and access free resources in this Bureau session. \n\n\n\nMany entrepreneurs\, founders and small business owners don’t know about competition law\, even though the law applies to them. The businesses you support need to know: \n\n\n\n\nWhat are their competition law obligations and how to comply; and\,\n\n\n\nHow to spot and report potential anti-competitive activity.\n\n\n\n\nBy understanding the basics of competition law\, you can give better advice to the businesses you work with. Join this training session for business advisors hosted by the Competition Bureau to learn about: \n\n\n\n\nWhat competition law covers and how the Bureau enforces it\n\n\n\nHow the Bureau can promote pro-competitive rules and regulations\n\n\n\nThe Bureau’s free\, plain language educational resources\n\n\n\nWhen and how to direct your stakeholders or businesses to the Bureau when appropriate
URL:https://investinhamilton.ca/hamilton-business-centre/event/competition-bureau-101-for-businesses/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260630T090000
DTEND;TZID=America/Toronto:20260630T113000
DTSTAMP:20260608T170232Z
CREATED:20260608T170231Z
LAST-MODIFIED:20260608T170232Z
UID:8360-1782810000-1782819000@investinhamilton.ca
SUMMARY:Access To Professionals (Business Growth): Virtual Sessions
DESCRIPTION:Looking for expert guidance to help you grow your business? Connect with our Business Growth Advisory Partners (Business Advisory Group – B.A.G.) through the Access to Professionals program. \n\n\n\nB.A.G. is a volunteer-based group of experienced business professionals\, senior managers\, and advisors who work closely with entrepreneurs and small business owners to provide practical\, unbiased advice tailored to your business needs. Their focus is on helping you identify opportunities\, overcome challenges\, and build a clear path forward for growth. \n\n\n\nThrough one-on-one advisory sessions\, B.A.G. supports clients in areas such as business planning\, operations\, marketing\, financial performance\, and strategic growth. Each session is designed to provide actionable insights you can apply directly to your business. \n\n\n\nWhether you are starting out\, scaling up\, or navigating challenges\, these sessions are an opportunity to gain valuable perspective from seasoned professionals who understand the realities of running and growing a business. \n\n\n\nHow to book a session: \n\n\n\nSessions are free (Zoom\, phone)\, booked in 60-minute intervals (9-10 am and 10:30-11:30 am). \n\n\n\nThose wishing to participate MUST complete the form found by clicking on the “Register Now” button below. Once received\, a Hamilton Business Centre representative will then reach out to schedule your 60-minute\, one-on-one meeting time.
URL:https://investinhamilton.ca/hamilton-business-centre/event/access-to-professionals-business-growth-virtual-sessions-7/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260626T133000
DTEND;TZID=America/Toronto:20260626T150000
DTSTAMP:20260521T134346Z
CREATED:20260521T134345Z
LAST-MODIFIED:20260521T134346Z
UID:8343-1782480600-1782486000@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business (Virtual Resource)
DESCRIPTION:Learn how to start a small business at your own pace anywhere\, anytime! \n\n\n\nTen Steps to Starting a Business is an online guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! Now available in over 120+ languages.  \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nPlease note this is a virtual online guide only\, no Zoom link will be sent. \n\n\n\nTo access the written guide and videos\, please register using the form below and you will receive a link to the email address provided. If you do not receive a link within a few minutes\, please check your Junk or Spam folders.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-virtual-resource-100/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260623T090000
DTEND;TZID=America/Toronto:20260623T113000
DTSTAMP:20260608T170152Z
CREATED:20260608T170151Z
LAST-MODIFIED:20260608T170152Z
UID:8358-1782205200-1782214200@investinhamilton.ca
SUMMARY:Access To Professionals (Business Growth): Virtual Sessions
DESCRIPTION:Looking for expert guidance to help you grow your business? Connect with our Business Growth Advisory Partners (Business Advisory Group – B.A.G.) through the Access to Professionals program. \n\n\n\nB.A.G. is a volunteer-based group of experienced business professionals\, senior managers\, and advisors who work closely with entrepreneurs and small business owners to provide practical\, unbiased advice tailored to your business needs. Their focus is on helping you identify opportunities\, overcome challenges\, and build a clear path forward for growth. \n\n\n\nThrough one-on-one advisory sessions\, B.A.G. supports clients in areas such as business planning\, operations\, marketing\, financial performance\, and strategic growth. Each session is designed to provide actionable insights you can apply directly to your business. \n\n\n\nWhether you are starting out\, scaling up\, or navigating challenges\, these sessions are an opportunity to gain valuable perspective from seasoned professionals who understand the realities of running and growing a business. \n\n\n\nHow to book a session: \n\n\n\nSessions are free (Zoom\, phone)\, booked in 60-minute intervals (9-10 am and 10:30-11:30 am). \n\n\n\nThose wishing to participate MUST complete the form found by clicking on the “Register Now” button below. Once received\, a Hamilton Business Centre representative will then reach out to schedule your 60-minute\, one-on-one meeting time.
URL:https://investinhamilton.ca/hamilton-business-centre/event/access-to-professionals-business-growth-virtual-sessions-6/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260622T133000
DTEND;TZID=America/Toronto:20260622T150000
DTSTAMP:20260521T132539Z
CREATED:20260521T132251Z
LAST-MODIFIED:20260521T132539Z
UID:8335-1782135000-1782140400@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business (In-Person Session)
DESCRIPTION:Location: In-Person. \n\n\n\nAre you dreaming of launching your own business but unsure where to start? Don’t miss this opportunity to gain essential insights and actionable guidance at our in-person seminar\, Ten Steps to Starting a Business! Starting a small business can be exciting and challenging. With careful research and hard work\, it can also be very rewarding. \n\n\n\nThis seminar is designed for aspiring entrepreneurs like you\, covering the fundamentals to make starting a small business faster and easier. \n\n\n\nYou’ll explore key topics including: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirements\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nWhether you’re just brainstorming or ready to take the plunge\, this 90-minute session will equip you with the tools and confidence to turn your vision into reality. Plus\, it’s hosted by the Hamilton Business Centre – your go-to hub for business support. \n\n\n\nLocation: Hamilton Business Centre\, Hamilton City Hall\, 71 Main Street West (1st Floor)\, Hamilton\, ON.  \n\n\n\nHave questions? Call 905-540-6400.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-in-person-session-17/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260619T133000
DTEND;TZID=America/Toronto:20260619T150000
DTSTAMP:20260521T134311Z
CREATED:20260521T134310Z
LAST-MODIFIED:20260521T134311Z
UID:8341-1781875800-1781881200@investinhamilton.ca
SUMMARY:Ten Steps To Starting A Business (Virtual Resource)
DESCRIPTION:Learn how to start a small business at your own pace anywhere\, anytime! \n\n\n\nTen Steps to Starting a Business is an online guide written with the intent of pointing you\, the potential entrepreneur\, in the right direction – faster and easier! Now available in over 120+ languages.  \n\n\n\nJam-packed with information and resources for new business owners\, Ten Steps is broken down into 10 easy-to-follow steps available 24/7\, with both written and video resources available. \n\n\n\nTopics covered include: \n\n\n\n\nConducting Market Research\n\n\n\nPreparing a Business Plan\n\n\n\nChoosing a Business Structure\n\n\n\nRegistering your Business\n\n\n\nBusiness Number (BN)\n\n\n\nLicensing Requirments\n\n\n\nZoning Regulations\n\n\n\nAdditional Regulations\n\n\n\nFinancing your Business\n\n\n\nAdditional Resources\n\n\n\n\nPlease note this is a virtual online guide only\, no Zoom link will be sent. \n\n\n\nTo access the written guide and videos\, please register using the form below and you will receive a link to the email address provided. If you do not receive a link within a few minutes\, please check your Junk or Spam folders.
URL:https://investinhamilton.ca/hamilton-business-centre/event/ten-steps-to-starting-a-business-virtual-resource-99/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260619T120000
DTEND;TZID=America/Toronto:20260619T133000
DTSTAMP:20260522T124234Z
CREATED:20260522T124234Z
LAST-MODIFIED:20260522T124234Z
UID:8346-1781870400-1781875800@investinhamilton.ca
SUMMARY:Food & CPG Founder Hangout
DESCRIPTION:A casual meetup bringing together food entrepreneurs\, packaged goods founders\, and our ecosystem to connect and engage with our community! \n\n\n\nNIBBLES AND SNACKS provided by Radius – Yum! \n\n\n\nJoin fellow food entrepreneurs and CPG founders for a casual afternoon of networking\, conversation\, and community with others building consumer brands and physical products. \n\n\n\nWhether you’re developing a new product\, preparing for retail\, or actively scaling your business\, this meetup is an opportunity to connect with founders facing similar challenges and opportunities across the food and CPG space. \n\n\n\nThis meetup is proudly sponsored by Radius and will feature conversations and insights from Chelsea Ladd @ Radius and Tom Wolff\, Expert Advisor\, CPG @ Innovation Factory. \n\n\n\nJoin us to mingle with others in the food and CPG sector! \n\n\n\nSee you there 🙂 \n\n\n\nHosted by Innovation Factory.
URL:https://investinhamilton.ca/hamilton-business-centre/event/food-cpg-founder-hangout/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260618T110000
DTEND;TZID=America/Toronto:20260618T130000
DTSTAMP:20260519T145458Z
CREATED:20260519T145457Z
LAST-MODIFIED:20260519T145458Z
UID:8323-1781780400-1781787600@investinhamilton.ca
SUMMARY:Tax Seminar with the CRA: T2 Incorporated Small Business
DESCRIPTION:Location: Online. \n\n\n\nHosted by the CRA this workshop provides small business owners with a overview of the relationship between their business and taxation. The CRA Liaison Officer tax seminar targets incorporated small business owners. \n\n\n\nThis session helps: \n\n\n\n\nExplain common tax errors\, what causes them and how to avoid them\n\n\n\nDemonstrate how to use financial benchmarks for relevant industries\n\n\n\nProvide information on the CRA’s services\n\n\n\nExplain general bookkeeping concepts and best practices\n\n\n\n\nThis seminar will provide small business owners with a general overview of the relationship between their business and taxation. It also allows participants the opportunity to speak directly to a representative from the CRA to ask any questions that they might have concerning business issues.
URL:https://investinhamilton.ca/hamilton-business-centre/event/tax-seminar-with-the-cra-t2-incorporated-small-business-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260617T120000
DTEND;TZID=America/Toronto:20260617T130000
DTSTAMP:20260519T145259Z
CREATED:20260519T145247Z
LAST-MODIFIED:20260519T145259Z
UID:8320-1781697600-1781701200@investinhamilton.ca
SUMMARY:Topic Next in Line: Building Future leaders with Succession Planning
DESCRIPTION:Location: Online. \n\n\n\nLearn the essential elements of succession planning for your small business! \n\n\n\nEvery business will face a transition the only question is whether it will be planned or reactive. Join us on Tuesday June 17th at 12pm for this interactive webinar introducing the essential elements of succession planning and shows how early preparation gives owners more stability\, more options\, and more control over their future. \n\n\n\nOur conversation will focus on the realities of family‑run businesses\, where ownership\, leadership\, and relationships often overlap in unique and meaningful ways. We’ll explore how these dynamics shape succession planning and what families can do to prepare for a smooth\, confident transition. At the same time\, the principles we cover apply to any business looking to strengthen continuity and long‑term resilience. \n\n\n\nTopic Next in Line: Building future leaders with Succession Planning cuts through the overwhelm and provides a clear\, accessible roadmap for getting started. In just one hour\, you’ll explore the key areas every business should consider and walk away with practical\, actionable steps you can begin implementing right away. \n\n\n\nPresented by: Family Business Coach/Advisor – Megan Garland \n\n\n\nMegan Garland is a Family Coach and Advisor who supports family enterprises and small business owners as they navigate the complexities of succession\, governance\, and generational transition. She brings a deeply personal understanding of family business dynamics through her experience in a multigenerational enterprise\, where she serves as Chair of the Board and plays an active role in leadership continuity and long term planning. \n\n\n\nBefore establishing her coaching and advisory practice\, Megan spent more than two decades in long term care leadership. In that work\, she supported families through some of their most emotionally charged and transitional moments\, experiences that shaped her ability to guide people through change with clarity\, compassion\, and steadiness. Leading teams that cared for seniors and their families taught her how trust is built\, how conflict emerges\, and how communication can either strengthen or strain relationships. These insights now inform her approach to helping business owning families work through succession with confidence and respect. \n\n\n\nAs a Certified Executive Coach (ICF) and a Family Enterprise Advisor certified through Family Enterprise Canada\, Megan blends professional expertise with personal insight. She helps families strengthen communication\, align expectations\, and prepare the next generation for leadership in a way that honours both the business and the relationships at its core.
URL:https://investinhamilton.ca/hamilton-business-centre/event/topic-next-in-line-building-future-leaders-with-succession-planning/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260617T100000
DTEND;TZID=America/Toronto:20260617T113000
DTSTAMP:20260519T145008Z
CREATED:20260519T145007Z
LAST-MODIFIED:20260519T145008Z
UID:8317-1781690400-1781695800@investinhamilton.ca
SUMMARY:Understanding Financial Statements
DESCRIPTION:Location: Online. \n\n\n\nThis session will explain key financial statements – the balance sheet\, income statement\, and cash flow statement. \n\n\n\nThis session will explain key financial statements – the balance sheet\, income statement\, and cash flow statement – for non-finance professionals. \n\n\n\nKey Learnings & Takeaways: \n\n\n\n\nThe role of each financial statement in telling the business’s story\n\n\n\nKey components and what they mean\n\n\n\nHow to use statements for decision-making and funding conversations\n\n\n\nCommon financial red flags to watch for\n\n\n\n\nWho Should Attend: Non-financial founders\, early-stage businesses. \n\n\n\nGuest Presenter: Adeola Ayoade \n\n\n\nAdeola Ayoade\, a seasoned finance professional with extensive experience in financial management\, strategic planning\, and regulatory compliance\, leads ARAA Solutions. Adeola brings over 14 years of diverse experience in finance roles\, having worked across multiple industries – including KPMG\, PwC\, technology\, and FMCG – spanning three continents. She is a CPA and holds an MSc in Finance from Swansea University\, as well as an MBA from the Rotman School of Management at the University of Toronto.
URL:https://investinhamilton.ca/hamilton-business-centre/event/understanding-financial-statements-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260616T120000
DTEND;TZID=America/Toronto:20260616T130000
DTSTAMP:20260521T130935Z
CREATED:20260521T130112Z
LAST-MODIFIED:20260521T130935Z
UID:7818-1781611200-1781614800@investinhamilton.ca
SUMMARY:Creating a One Liner for Your Business - Capture The Most Peoples's Attention Without Boring Them
DESCRIPTION:“People don’t buy the best products; they buy the products they can understand the fastest.” \n\n\n\nThink about the last time someone asked you “what do you do”? How did you answer it? \n\n\n\nAs business owners\, we get asked this all the time. If you’re like most people\, you probably started off by saying something like “my family started the business twenty years ago and then I got involved ….” or maybe you said something like “well\, it’s complicated”. \n\n\n\nEven if you didn’t answer exactly like above\, chances are you answered the question in such a confusing way the person you’re talking to forgot what you said two minutes later. When you don’t have a clear answer to the question “what do you do” it’s almost like asking someone to come into the door of your business and then turning them around and shoving them right back out. \n\n\n\nIf you don’t answer the question\, “what do you do” in a simple way\, people will forget about what you said the second you stop talking. Why? Because you haven’t told them the problem that you solve or how you make their life better. You haven’t answered that question in such a way that peaks people’s interest and makes them curious about your brand. \n\n\n\nIn this short lunchtime session hosted by the Hamilton Business Centre\, we’ll cover: \n\n\n\n\nwhat is a one liner and why you need one for your business\n\n\n\nhow to effectively write a compelling one liner for your business that captures the most people’s attention without boring them\n\n\n\nhow to use a one line to position your business so people immediately know the problem you solve and how it will make their life better\n\n\n\n\nPlease note: This session will be delivered virtually. A Teams invitation link will be sent to you in the registration confirmation email. Please be sure to check your email after registering. \n\n\n\nIf you are unable to attend\, please cancel your registration via email or call 905-540-6400.
URL:https://investinhamilton.ca/hamilton-business-centre/event/creating-a-one-liner-for-your-business-capture-the-most-peopless-attention-without-boring-them-8/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260616T090000
DTEND;TZID=America/Toronto:20260616T113000
DTSTAMP:20260608T170116Z
CREATED:20260608T170044Z
LAST-MODIFIED:20260608T170116Z
UID:8356-1781600400-1781609400@investinhamilton.ca
SUMMARY:Access To Professionals (Business Growth): Virtual Sessions
DESCRIPTION:Looking for expert guidance to help you grow your business? Connect with our Business Growth Advisory Partners (Business Advisory Group – B.A.G.) through the Access to Professionals program. \n\n\n\nB.A.G. is a volunteer-based group of experienced business professionals\, senior managers\, and advisors who work closely with entrepreneurs and small business owners to provide practical\, unbiased advice tailored to your business needs. Their focus is on helping you identify opportunities\, overcome challenges\, and build a clear path forward for growth. \n\n\n\nThrough one-on-one advisory sessions\, B.A.G. supports clients in areas such as business planning\, operations\, marketing\, financial performance\, and strategic growth. Each session is designed to provide actionable insights you can apply directly to your business. \n\n\n\nWhether you are starting out\, scaling up\, or navigating challenges\, these sessions are an opportunity to gain valuable perspective from seasoned professionals who understand the realities of running and growing a business. \n\n\n\nHow to book a session: \n\n\n\nSessions are free (Zoom\, phone)\, booked in 60-minute intervals (9-10 am and 10:30-11:30 am). \n\n\n\nThose wishing to participate MUST complete the form found by clicking on the “Register Now” button below. Once received\, a Hamilton Business Centre representative will then reach out to schedule your 60-minute\, one-on-one meeting time.
URL:https://investinhamilton.ca/hamilton-business-centre/event/access-to-professionals-business-growth-virtual-sessions-5/
END:VEVENT
END:VCALENDAR